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# Dreamy Sixties Unmentionables
The Love & Lemons Lingerie Lookbook is Softly Sensual

By Meghan Young | Published 2015-05-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/love-lemons-lingerie
References: [fashionising](http://www.fashionising.com/lookbook/b--for-love-lemons-skivvies-ss-15-look-book-88122.html) & [forloveandlemons](http://www.forloveandlemons.com)

The latest Love & Lemons Lingerie lookbook would inspire any woman to treat the days of the week as if they were all Sundays. Soft and sensual, a person (male or female) wouldn't want to be around the pieces and not be in bed with them in some form or fashion. [Neutral colors](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit), [lacy details and delicate fabric](https://www.trendhunter.com/trends/feather-lace) make this Love & Lemons Lingerie collection highly desirable.

Appropriately dubbed Dream Girl, the Love & Lemons Lingerie photoshoot is [inspired by the past](https://www.trendhunter.com/trends/sleep-sets). The blonde beauty starring in the lookbook channels her inner Sixties sex kitten as she lounges anywhere and everywhere around the home. Many of the pieces are intricate enough that a woman would be tempted to show them off in creative yet fashionable ways.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 98% | Activity: 90% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Retro-inspired Lingerie:** Designing lingerie that incorporates elements of past eras, such as the Sixties, can attract consumers looking for a nostalgic and romantic aesthetic.
- **Comfortable Yet Sensual Designs:** Creating lingerie that is both soft and sensual appeals to customers who want to feel comfortable and sexy at the same time.
- **Versatile Lingerie:** Designing lingerie that can be worn not only in the bedroom but also as part of fashionable outfits offers customers more value and styling options.

### Industries Being Reshaped

- **Fashion:** The fashion industry has an opportunity to create retro-inspired lingerie collections that cater to customers' desire for nostalgia and romance.
- **Apparel Manufacturing:** Apparel manufacturers can focus on producing lingerie that combines comfort and sensuality to meet the demands of modern consumers.
- **Retail:** Retailers can capitalize on the trend of versatile lingerie by stocking and promoting pieces that can be styled both inside and outside the bedroom.

## Related on Trend Hunter

- [Valentine's Day Intimates](https://www.trendhunter.com/trends/love-lemons.md)
- [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md)
- [Love Letter Lingerie Collections](https://www.trendhunter.com/trends/anoeses-love-letter.md)
- [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)
- [Delicate Bridal Lingerie Lines](https://www.trendhunter.com/trends/bridal-lingerie-line.md)
- [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md)
- [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md)
- [Luxe Comfort-Forward Loungewear](https://www.trendhunter.com/trends/bloomers-intimates.md)
- [Office-Themed Lingerie Collections](https://www.trendhunter.com/trends/hot-desking.md)
