# CBD-Infused Bottled Waters Love Hemp Water Offers a New Way to Enjoy Cannabis By Michael Hemsworth | Published 2018-03-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/love-hemp-water References: [foodbev](https://www.foodbev.com/news/love-hemp-water-ocado-stocks-cannabis-infused-beverage-uk/) & [lovehempwater](https://lovehempwater.com) Cannabis products are coming to the market more than ever as legalization becomes a reality for many parts of the world, which is seeing new innovation taking place to create options like the Love Hemp Water. Made using cannabidiol ([CBD](https://www.trendhunter.com/trends/creek-water-botanicals)), the water comes in several size options and contains 2mg of hemp extract. The sugar-free water beverage acknowledges the exponential rise in consumers who are looking for ways to consume cannabis for health purposes and features a flavorless profile that could be appreciated by those who are looking for a cleaner product. The Love Hemp Water comes as the first [hemp water product](https://www.trendhunter.com/trends/goodmellow) on the market and is available for purchase in the UK at [Ocado](https://www.trendhunter.com/trends/cawston-press-juice-shots) grocer stores. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 62% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cbd-infused Beverages:** Disruptive innovation opportunity: Develop new CBD-infused beverage options with innovative flavors and enhanced health benefits. - **Health-focused Cannabis Consumption:** Disruptive innovation opportunity: Create cannabis products tailored to health-conscious consumers that offer standardized dosages and alternative consumption methods. - **Alternative Beverage Market:** Disruptive innovation opportunity: Tap into the growing demand for alternative, non-alcoholic beverages and create CBD-infused options to cater to health-conscious consumers. ### Who This Affects Most - **Cannabis Products:** Disruptive innovation opportunity: Develop innovative cannabis products that cater to the evolving consumer preferences and expanding legal cannabis market. - **Beverage Industry:** Disruptive innovation opportunity: Integrate CBD-infused beverages into the beverage industry by creating new product lines, flavors, and packaging designs. - **Health and Wellness Industry:** Disruptive innovation opportunity: Explore the intersection of cannabis and health by developing CBD-infused products that promote wellness and cater to health-conscious consumers. ## Related on Trend Hunter - [Hemp-Infused Hydrating Beverages](https://www.trendhunter.com/trends/cannade.md) - [Refreshing Cannabis Waters](https://www.trendhunter.com/trends/cannabis-water.md) - [Cannabis-Infused Sparkling Waters](https://www.trendhunter.com/trends/watercolors.md) - [Functional Fruity Cannabis Drinks](https://www.trendhunter.com/trends/cbd-living-mango-guava.md) - [Push-Cap CBD Beverages](https://www.trendhunter.com/trends/karma-culture.md) - [Low-Dose Cannabis Refreshments](https://www.trendhunter.com/trends/thc-sparkling-waters.md) - [Cannabis-Infused Sparkling Waters](https://www.trendhunter.com/trends/cannabisinfused-sparkling-waters.md) - [Beneficial Lifestyle Cannabis Drinks](https://www.trendhunter.com/trends/wana-beverages.md) - [CBD-Infused Coconut Waters](https://www.trendhunter.com/trends/coconut-water-cbd.md)