# Carbon-Efficient Gin Packaging Croxsons’ Glass Packaging for Eden Mill's Love Gin is Eco-Friendly By Jana Pijak | Published 2020-09-09 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/love-gin-1 References: [thedrinksreport](https://www.thedrinksreport.com/news/2020/17970-croxsons-new-glass-packaging-for-eden-mill-helps-double-online-sales.html) Croxsons’ new glass packaging for [Eden Mill](https://www.trendhunter.com/trends/eden-rise-vertical) brand [Love Gin](https://www.trendhunter.com/trends/love-hultn) is designed with sustainability in mind. Replacing the gin's existing ceramic bottle with a glass alternative, the glass packaging brand worked with distillery Eden Mill to address past consumer feedback surrounding weight and bulkiness. Creating a more lightweight version of the ceramic bottle, the final result also boasts a lower overall carbon footprint. This is achieved thanks to 18% less glass being used during production. “By being 100% carbon efficient, we aim to be the first carbon neutral distillery by 2022, so from a sustainability perspective, moving to glass is the right strategy for the business," said Eden Mill co-founder Tony Kelly about the decision to switch to a lighter and more eco-friendly packaging options. Image Credit: The Drinks Report ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 35% | Activity: 70% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Sustainable Packaging:** Opportunity for brands to adopt eco-friendly packaging options to reduce carbon footprint. - **Lightweight Packaging:** Creating lighter versions of existing packaging materials to address consumer feedback on weight and bulkiness. - **Carbon Neutral Distilleries:** Distilleries aiming to achieve carbon neutrality by implementing carbon-efficient practices in their production processes. ### Where This Applies - **Alcoholic Beverages:** Opportunity for alcoholic beverage brands to explore sustainable packaging solutions for their products. - **Glass Packaging:** Potential for glass packaging manufacturers to develop lightweight alternatives to traditional packaging materials. - **Distilleries:** Distilleries can embrace carbon-efficient practices and eco-friendly packaging to align with sustainability goals. ## Related on Trend Hunter - [Lightweight Gin Bottles](https://www.trendhunter.com/trends/sipsmith-gin-bottle-design.md) - [Recycled Glass Gin Bottles](https://www.trendhunter.com/trends/gordons-gin.md) - [Pouch-Packaged Gins](https://www.trendhunter.com/trends/darnleys-gin.md) - [Reduced Material Gin Packaging](https://www.trendhunter.com/trends/beefeater-24.md) - [Recycled Gin Bottles](https://www.trendhunter.com/trends/recycled-gin-bottle.md) - [Eco-Conscious Scotch Packaging](https://www.trendhunter.com/trends/laphroaig-packaging.md) - [Aluminum Gin Bottles](https://www.trendhunter.com/trends/hyke-3.md) - [Sustainable Spirit Packaging](https://www.trendhunter.com/trends/sapling-spirits-vodka.md) - [Eco-Friendly Alcohol Bottles](https://www.trendhunter.com/trends/glass-spirits-bottle.md)