# Bruised Bite Lipsticks Kylie Jenner's 'Love Bite' Gloss Replicates the Color of a Neck Hickey By M | Published 2016-09-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/love-bite References: [brit.co](http://www.brit.co/this-proves-kylie-jenners-love-bite-lip-gloss-is-the-color-of-an-actual-hickey/?utm_source=feedly&utm_medium=rss&utm_campaign=this-proves-kylie-jenners-love-bite-lip-gloss-is-the-color-of-an-actual-hickey) & [kyliecosmetics](https://www.kyliecosmetics.com/products/love-bite-lip-kit) Kylie Jenner has made her name known in the makeup community for her lip kits and ultra pigmented products, and one shade in particular called 'Love Bite' features a unique source of inspiration pulled from neck hickeys. The color recreates the bruised bite using shades that recreate the look of a hickey one might receive on their neck from a lover. The 'Love Bite' shade is a literal recreation of a bruised hickey, sourcing [deep shades of purple and mauve](https://www.trendhunter.com/trends/3piece-lip-set) to recreate the hyper pigmentation that occurs on the skin when blood vessels are popped. The kit includes both a [matte gloss and liner](https://www.trendhunter.com/trends/silk-matte-lip) to achieve the pigmented effect. One consumer noted the true resemblance in a photo uploaded to [Twitter](https://www.trendhunter.com/trends/fireball-cinnamon-delight-red-lipstick) that shows the 'Love Bite' lip gloss tube next to a neck hickey. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 56% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Unique Lipstick Inspiration:** The trend of creating lipsticks inspired by unconventional sources like neck hickeys, offering a unique and bold look. - **Hyper Pigmentation Effects:** The trend of using deep shades of purple and mauve in lip products to recreate the hyper pigmentation effect of a bruised hickey. - **Complete Lip Kit:** The trend of offering a complete lip kit that includes a matte gloss and liner for achieving the perfect pigmented effect. ### Where This Applies - **Makeup:** The makeup industry can explore the use of unconventional sources of inspiration to create unique lipstick shades. - **Cosmetics:** Cosmetic companies can capitalize on the trend of hyper pigmentation effects in lip products by offering a range of deep and bold shades. - **Beauty Accessories:** The beauty accessories industry can develop complete lip kits that include lip glosses and liners, providing customers with everything they need for a perfect pigmented look. ## Related on Trend Hunter - [Pre-Paired Lip Kits](https://www.trendhunter.com/trends/glossy-lip-kit.md) - [Romantic Lipstick-Balms](https://www.trendhunter.com/trends/bisou-balm.md) - [French-Style Sheer Lipsticks](https://www.trendhunter.com/trends/bisou-jelly.md) - [Ice Pop-Inspired Lip Stains](https://www.trendhunter.com/trends/popsicle-pouts.md) - [Staining Lip Oils](https://www.trendhunter.com/trends/staining-lip-oil.md) - [Multidimensional Natural Lip Liners](https://www.trendhunter.com/trends/lip-line-enhancing-pencils.md) - [Adaptive Lip Plumpers](https://www.trendhunter.com/trends/lip-injection-lip-blush.md) - [Flattering Rose-Mauve Lip Sets](https://www.trendhunter.com/trends/3piece-lip-set.md) - [Hydrating Lip Gloss Stains](https://www.trendhunter.com/trends/hydrating-lip-gloss-stains.md)