<!-- canonical: https://www.trendhunter.com/trends/love-assortment -->
<!-- robots: noindex -->

# Romantic Donut Assortments
Duck Donuts' Love Assortment Returns in Time for Valentine's Day

By Grace Mahas | Published 2020-02-15 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/love-assortment
References: [qsrmagazine](https://www.qsrmagazine.com/news/duck-donuts-love-assortment-returns-valentines-day) & [duckdonuts.olo](https://duckdonuts.olo.com/)

In anticipation of the romantic holiday, [Valentine's Day](https://www.trendhunter.com/trends/valentims-day-menu), [Duck Donuts](https://www.trendhunter.com/trends/duck-donuts-1) recently announced the limited re-release of its iconic Love Assortment -- a collection of irresistible donuts topped with NUTELLA, [rich chocolate icing with strawberry drizzle](https://www.trendhunter.com/trends/delicious-dessert-company). Fans can add an additional special touch with a vanilla icing donut with love-themed sprinkles and a candied rose.

"Our Love Assortment helps our guests express their admiration to that special someone in a unique, outside the box way,” says Russ DiGilio, founder and CEO of Duck Donuts. “Why say it, when you can share your feelings over warm, delicious and made-to-order donuts?”

The romantic Duck Donuts Love Assortment is available for pre-order online for a convenient in-store pickup.

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 7% | Activity: 4% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Holiday](https://www.trendhunter.com/holiday)

## Key Themes

### Why This Trend Is Growing

- **Valentine's Day Donut Assortments:** Opportunity for bakeries and dessert shops to create unique donut assortments with love-themed toppings and flavors.
- **Online Pre-ordering for In-store Pickup:** Opportunity for restaurants and food retailers to offer online pre-ordering options to enhance customer convenience.
- **Customized Dessert Experiences:** Opportunity for dessert establishments to allow customers to personalize their treats with special touches and decorations.

### Industries Being Reshaped

- **Bakery:** Disruptive innovation opportunity for bakeries to create and promote themed donut assortments for special occasions.
- **Restaurant:** Disruptive innovation opportunity for restaurants to implement online pre-ordering systems and streamline in-store pickups.
- **Food Retail:** Disruptive innovation opportunity for food retailers to offer customizable dessert experiences, allowing customers to add their own special touches.

## Related on Trend Hunter

- [Adorable Valentine's Day Donuts](https://www.trendhunter.com/trends/dunkin-valentines-day.md)
- [Romantic Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-valentines-day.md)
- [Festive Jelly Donut Assortments](https://www.trendhunter.com/trends/duck-donuts-1.md)
- [Gifting-Focused Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-valentines-day-collection.md)
- [Romantically Playful QSR Menus](https://www.trendhunter.com/trends/valentines-day-lineup.md)
- [Love-Inspired Donut Series](https://www.trendhunter.com/trends/our-hearts-in-bloom.md)
- [Stuffed Heart-Shaped Doughnuts](https://www.trendhunter.com/trends/you-color-my-world.md)
- [Mini Valentine's Donut Treats](https://www.trendhunter.com/trends/valentines-day-mini-donuts.md)
- [Valentine's Day Cafe Collections](https://www.trendhunter.com/trends/dunkin-valentines-day-range.md)
