# Travel-Themed Fashion Ads The Louis Vuitton Handbag Spring 2014 Campaign Stars Michelle Williams By Meghan Young | Published 2014-04-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/louis-vuitton-handbag-spring-2014 References: [elle](http://www.elle.com/news/fashion-style/michelle-williams-louis-vuitton-campaign-images) & [louisvuitton](http://www.louisvuitton.com) The [Louis Vuitton](https://www.trendhunter.com/trends/new-travel-campaign) Handbag Spring 2014 ad campaign has a subtle travel theme thanks to use of some vintage inspired props such as [colorful luggage](https://www.trendhunter.com/trends/uncompromisingly-light-campaign) and a chic all-white bicycle. Of course, the theme is appropriate when it comes to the accessories being showcased. Starring American actress, Michelle Williams, who starred in the luxury brand's [Fall 2013](http://www.trendhunter.com/trends/louis-vuitton-fall-2013-campaign1) campaign, the Louis Vuitton Handbag Spring 2014 ad campaign is just as chic, if perhaps a touch more vibrant. Considering that the purses are meant for the spring season, that should come as no surprise. The Louis Vuitton Handbag Spring 2014 ad campaign was shot in studio by photographer Peter Lindbergh with styling by Carine Roitfeld. It features such designs as the Capucines, the Alma and an updated edition of the Lockit. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 81% | Activity: 35% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Travel-themed Fashion Campaigns:** Fashion brands can incorporate vintage-inspired props to create travel-themed campaigns and enhance their products' appeal. - **Seasonal Product Campaigns:** Seasonal products like handbags can be promoted through ad campaigns that incorporate a touch of vibrancy to match the season. - **Celebrity Endorsements in Fashion Marketing:** Using popular celebrities, like Michelle Williams in the Louis Vuitton Handbag Spring 2014 campaign, can attract attention and increase sales. ### Where This Applies - **Luxury Fashion:** Luxury fashion brands, like Louis Vuitton, can use travel-themed campaigns to market products like handbags. - **Photography:** Photographers like Peter Lindbergh can find opportunities to collaborate with fashion brands for studio photoshoots. - **Fashion Styling:** Fashion stylists like Carine Roitfeld can bring their creative vision to campaigns and enhance brands' visual storytelling. ## Related on Trend Hunter - [Culturally-Inspired Travel Campaigns](https://www.trendhunter.com/trends/new-travel-campaign.md) - [Star Studded Luxury Campaigns](https://www.trendhunter.com/trends/star-studded.md) - [Luggage-Honoring Fashion Collections](https://www.trendhunter.com/trends/louis-vuitton-flight-mode-collection.md) - [Actress-Backed Handbag Collections](https://www.trendhunter.com/trends/galleria-handbag.md) - [AI-Created Luggage Campaigns](https://www.trendhunter.com/trends/ai-campaigns.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Iconic Stylish Bag Campaigns](https://www.trendhunter.com/trends/fendis-summer-2025-campaign.md) - [Hard-Shell Luggage Campaigns](https://www.trendhunter.com/trends/uncompromisingly-light-campaign.md)