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# Egg-Topped Moon Festival Burgers
These Lotterria Tsukimi Burgers are Limited-Edition

By Michael Hemsworth | Published 2023-08-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lotterria-tsukimi-burgers
References: [soranews24](https://soranews24.com/2023/08/31/lotteria-celebrates-moon-viewing-season-with-four-deliciously-eggy-limited-edition-sandwiches/) & [lotteria.jp](https://www.lotteria.jp/campaign/detail/?cd=000148)

![Egg-Topped Moon Festival Burgers](https://cdn.trendhunterstatic.com/thumbs/514/lotterria-tsukimi-burgers.jpeg)

The Lotterria Tsukimi burgers have been debuted by the brand as a series of delicious menu items perfect for patrons in Japan to pick ahead of the upcoming [moon viewing season](https://www.trendhunter.com/trends/tsukimi-pizza). The burgers come in four varieties to choose from including the Sunny-side-up Tsukimi Japanese-style Exquisite Cheeseburger, [Sunny-side-up Tsukimi Japanese-style Shrimp Burger](https://www.trendhunter.com/trends/hokkaido-salmon-burger), [Sunny-side-up Tsukimi Japanese-style Teriyaki Burger](https://www.trendhunter.com/trends/nashi-double-teriyaki-burger) and the Sunny-side-up Tsukimi Spicy Umami Exquisite Cheese Burger. Each of the burgers are, as their names suggest, paired with a sunny side-up fried egg to pay homage to the harvest moon.

The Lotterria Tsukimi burgers are slated to arrive at participating locations in Japan starting on September 7, but are a limited-edition offering only available through the middle of October 2023.

Image Credit: [Lotteria](https://www.lotteria.jp/uploads/pdfs/lotteria/000002/000002/20230823_hanzyuku_tukimi.pdf)

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 57% | Activity: 24% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Moon-viewing Season:** The Lotterria Tsukimi burgers are designed to cater to the upcoming moon-viewing season in Japan.
- **Limited-edition Menu Items:** Lotterria's Tsukimi burgers are a limited-edition offering, creating a sense of exclusivity and urgency among consumers.
- **Sunny-side-up Burger Varieties:** The burgers come in four different varieties, each with a sunny-side-up fried egg, offering a unique twist on traditional burger options.

### Industries Being Reshaped

- **Fast Food:** The Lotterria Tsukimi burgers highlight the potential for seasonal and limited-edition menu items in the fast food industry.
- **Restaurant:** Restaurants can explore creating thematic menu items like the Lotterria Tsukimi burgers to attract customers during specific seasons or events.
- **Food and Beverage:** The inclusion of sunny-side-up fried eggs in burgers showcases an innovative way to enhance and diversify food offerings in the food and beverage industry.

## Related on Trend Hunter

- [Soft-Boiled Egg Burgers](https://www.trendhunter.com/trends/wafu-hanjuku-tsukimi-zeppin-cheesenburger.md)
- [Moon Festival-Inspired Burgers](https://www.trendhunter.com/trends/mos-burger-2.md)
- [Autumnal Lunar Burgers](https://www.trendhunter.com/trends/mos-burger-tsukimi-focaccia.md)
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- [Mochi Rice Cake Burgers](https://www.trendhunter.com/trends/tsukimi-mocchi-teriyaki-ginger-burger.md)
- [Moon Viewing QSR Menus](https://www.trendhunter.com/trends/mcdonalds-tsukimi-family.md)
- [Autumnal Japanese QSR Menus](https://www.trendhunter.com/trends/mcdonalds-japan-tsukimi.md)
- [Melty Simmered Beef Burgers](https://www.trendhunter.com/trends/torotama-gyusukiyaki-burgers.md)
- [Lunar Egg-Topped Pizzas](https://www.trendhunter.com/trends/pizza-hut-japan-tsukimi-menu-items.md)
