# Edgy Surfwear Editorials The Lost Boys Wallpaper Magazine Shoot is Sporty Chic By Jana Pijak | Published 2012-03-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lost-boys-wallpaper References: [steelmachines.wordpress](http://steelmachines.wordpress.com/2012/02/28/lost-boys/) & [wallpaper](http://www.wallpaper.com/) The 'Lost Boys' Wallpaper magazine editorial is featured in the publication's March 2012 issue. Captured by the lens of fashion photographer Marcelo Gomes, male models Alexander Prescott, Andrew Hussey and Kurt Collins star in the sporty chic captures. Wearing an eclectic mix of streetwear and high-style selects, the guys showcase a rich wardrobe of lightweight knits, comfortable shirts, draped outerwear and statement-making separates. From effortlessly elegant denim styles to printed graphic suiting, this memorable shoot sets sail for summer. Outfitted by stylist Matthew Stevenson-Wright, Alexander, Andrew and Kurt wear pieces from a variety of labels including Givenchy by Ricardo Tisci, Raf Simons, Fred Perry, Dunhill and Dior Homme among others. An edgy take on classic surfwear styles, the 'Lost Boys' Wallpaper magazine editorial is a perfect ten. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 66% | Activity: 56% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Sporty Chic Fashion:** Opportunity for disruptive innovation in creating stylish and high-performance sportswear for both men and women. - **Mixing Streetwear and High-style:** Opportunity for disruptive innovation in blending urban streetwear aesthetics with luxury fashion elements. - **Graphic Print Suiting:** Opportunity for disruptive innovation in designing bold and eye-catching graphic-printed suits for fashion-forward individuals. ### Who This Affects Most - **Fashion:** Opportunity for disruptive innovation in the fashion industry by combining sportswear and luxury fashion. - **Streetwear:** Opportunity for disruptive innovation in the streetwear industry by incorporating high-style elements. - **Graphic Design:** Opportunity for disruptive innovation in the graphic design industry by creating visually striking print designs for suiting. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Palm Beach-Inspired Menswear](https://www.trendhunter.com/trends/mens-stuff.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md) - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)