# Macaron Ice Cream Sandwiches L’Original Macaron Ice Cream is a Handheld Dairy Dessert By Laura McQuarrie | Published 2023-07-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/loriginal-macaron-ice-cream References: [papilacollection](https://papilacollection.com/flavor/)  Papila Collection's L’Original Macaron Ice [Cream](https://www.trendhunter.com/trends/nightingale-ice-cream-sandwiches) puts a colorful, refreshing spin on the classic [ice cream sandwich](https://www.trendhunter.com/trends/mochi-ice-cream-sandwiches) by swapping out the usual biscuits, wafers or cookies with a delicate French confection. According to the company, the biggest challenge in creating these frozen desserts was "mastering the delicate balance of humidity transfer from the ice cream to the macaron shell, a feat that required exceptional skill and ingenuity to prevent sogginess." These hybrid desserts are available in three varieties: Chocolate—with the macaron and ice cream both made with 80% cocoa gourmet chocolate—Raspberry and Lychee, and classic Vanilla, made with a premium blend of three vanillas sourced from Madagascar, Mexico and Tahiti. These handheld frozen dairy desserts were developed with a French award-winning pastry chef and they're exclusive to all [Sam's Clubs](https://www.trendhunter.com/trends/peanut-butter-dessert-cups) in the United States. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 48% | Activity: 71% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Colorful Frozen Desserts:** Disruptive innovation opportunity: Develop unique and visually appealing frozen desserts that stand out in the market. - **Alternative Sandwich Bases:** Disruptive innovation opportunity: Explore unconventional bases for ice cream sandwiches, such as macarons, to offer a new and exciting twist to a classic dessert. - **Premium Ingredients and Flavor Combinations:** Disruptive innovation opportunity: Experiment with high-quality ingredients and unexpected flavor combinations to create indulgent and gourmet frozen desserts. ### Sectors Adopting This - **Frozen Dessert Manufacturing:** Disruptive innovation opportunity: Introduce innovative production processes and ingredients to enhance the quality and variety of frozen dessert offerings. - **Gourmet Pastry and Confectionery:** Disruptive innovation opportunity: Combine traditional pastry techniques with unique ingredients to create premium, artisanal desserts. - **Wholesale and Retail:** Disruptive innovation opportunity: Collaborate with exclusive retailers to offer one-of-a-kind products and gain a competitive edge in the market. ## Related on Trend Hunter - [Macaron-Studded Ice Cream Bars](https://www.trendhunter.com/trends/macaron-strawberry-raspberry-ice-cream-bars.md) - [Macaron Ice Cream Collections](https://www.trendhunter.com/trends/macaron-ice-cream.md) - [Ice Cream-Inspired Macarons](https://www.trendhunter.com/trends/baskinrobbins-macarons.md) - [Frozen Macaron Desserts](https://www.trendhunter.com/trends/raspberry-vanilla-blueberry-macarons.md) - [Dipped Cookie Sandwiches](https://www.trendhunter.com/trends/dipped-cookie-sandwiches.md) - [Rich Chocolate-Enrobed Macarons](https://www.trendhunter.com/trends/chocolate-dipped-macarons.md) - [Macaron-Inspired Pop-Ups](https://www.trendhunter.com/trends/flavours-of-love.md) - [Collaborative Spirit-Infused Macarons](https://www.trendhunter.com/trends/macarons-cocktail.md) - [Chef-Inspired Ice Cream Sandwiches](https://www.trendhunter.com/trends/nightingale-ice-cream-sandwiches.md)