<!-- canonical: https://www.trendhunter.com/trends/lorenz-2 -->
<!-- robots: noindex -->

# Playful Hand-Painted Apparel
Lorenz Taps Frankie Thorp for a New Hand-Painted Capsule Collection

By Kanesa D | Published 2022-09-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/lorenz-2
References: [hypebeast](https://hypebeast.com/2022/9/lorenz-frankie-thorp-capsule-collection-release-info) & [lorenz.store](https://www.lorenz.store/en-ca)

London-based menswear label [Lorenz](https://www.trendhunter.com/trends/lorenz-4) is launching a new selection of relaxed silhouettes, [graphic shirts](https://www.trendhunter.com/trends/acidic-americana), and unique textiles for its upcoming capsule collection. The range taps British artist Frankie Thorp for its hand-painted designs, sharing the artist’s humorous approach to still-life art through seven upcycled shirts, a single graphic T-shirt, embroidered cap, and a tote bag.

Thorp attributes her inspiration to afternoons on the Amalfi Coast, sipping on Campari. Each item is crafted with a white base and features vibrant paintings of flowers, fruit, naked women, bottles of alcohol, cocktails, and more. The cap strays from this theme and offers a black base with a pastel tequila shot embroidered on the front. This design sits next to an orange slice and co-branding, tying together the playful summer collection.

The Lorenz x Frankie Thorp capsule collection will be available on Sep 1, 2022.

Image Credit: Lorenz

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 82% | Activity: 75% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Hand-painted Apparel:** Opportunity for fashion brands to collaborate with artists to create one-of-a-kind, playful clothing pieces.
- **Upcycling Clothing:** Growing trend of fashion brands repurposing and giving new life to old clothing, reducing waste.
- **Graphic Shirts:** Increasing popularity of shirts with bold graphics and designs, creating room for unique and playful collaborations.

### Who This Affects Most

- **Fashion and Apparel:** Opportunity for fashion brands to incorporate hand-painted and upcycled clothing into their collections.
- **Art and Design:** Opportunity for artists to collaborate with fashion brands to create unique, limited edition collections.
- **Spirits and Beverages:** Opportunity for liquor and beverage brands to explore partnerships with fashion and apparel companies and expand branding through unique designs.

## Related on Trend Hunter

- [Playful Cartoon Apparel](https://www.trendhunter.com/trends/kenny-scharf-and-axel.md)
- [Nature-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/the-fruit-stand-1.md)
- [Illustrated Streetwear Capsules](https://www.trendhunter.com/trends/wasted-youth-x-tappei.md)
- [One-of-One Fashion Capsules](https://www.trendhunter.com/trends/aeliza-3.md)
- [Auto-Inspired Apparel Capsules](https://www.trendhunter.com/trends/percival-x-ford.md)
- [Street Vendor-Inspired Streetwear](https://www.trendhunter.com/trends/the-fruit-stand.md)
- [Art-Infused Workwear](https://www.trendhunter.com/trends/nepenthes-capsule.md)
- [Urban Deconstructed Fashion](https://www.trendhunter.com/trends/louther-x-carhartt-wip-fw25.md)
- [Consumption-Inspired Fashion Capsules](https://www.trendhunter.com/trends/loutre-2.md)
