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# Exotic Flower Jackets
Lora Piana Uses Lotus Flower Fiber to Design a $5,600 Jacket

By Amanda Chang | Published 2010-11-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lora-piana
References: [bornrich.org](http://www.bornrich.org/entry/loro-piana-looks-to-lotus-flowers-for-its-5600-jacket/) & [online.wsj](http://online.wsj.com/article/SB10001424052748703506904575592441000440092.html)

Italian fashion company Lora Piana is well-known for their use of [rare and highly expensive fabrics](https://www.trendhunter.com/trends/eiderdown-puffer-jacket) and now their [Lotus](https://www.trendhunter.com/trends/lotus-aroma-rich-cream) flower fibre jacket can be added their increasing fame. Literally made from the fibres found within the Lotus flower, the luscious fabrics blend together and resemble a fusion of linen and silk.

Due to the delicacy of each fibre, the jackets must be weaved within 24 hours o the fibres will deteriorate. Priced at $5,600, Lora Piana hopes to sell approximately 20 lotus flower fabric jackets by Christmas this year.

Check ou the video and gallery learn more about the exotic [Lora Piana lotus flower jacket](https://www.trendhunter.com/trends/loro-piana-1).

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 7% | Activity: 52% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Sustainable Fashion:** The use of rare and natural fibers in fashion presents an opportunity for sustainable fashion.
- **Luxury Innovation:** Exploring the usage of rare and highly expensive fabrics presents an opportunity for luxury innovation.
- **Speedy Weaving:** The need to weave the Lotus flower fibers within 24 hours presents an opportunity for innovation in rapid and efficient weaving techniques.

### Where This Applies

- **Fashion:** The use of natural and rare fibers in fashion presents opportunities for sustainable and luxury fashion.
- **Textile Manufacturing:** The weaving of Lotus flower fibers within 24 hours presents opportunities for innovation in efficient and speedy textile manufacturing.
- **Sustainable Agriculture:** The use of crops like lotus flowers presents opportunities for sustainable agriculture and alternative raw materials for textile manufacturing.

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