# Barista-Quality Coffee Beans L’OR Coffee Beans Come in Three Expertly Crafted Blends By Michael Hemsworth | Published 2024-10-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lor-coffee-beans References: [retailtimes](https://retailtimes.co.uk/lor-launches-new-range-of-coffee-beans/) & [lorcoffee](https://lorcoffee.com)  Being able to create barista-quality drinks from the comfort of home is about to get a little easier thanks to the new [L’OR Coffee](https://www.trendhunter.com/trends/luxury-coffee-maker1) Beans headed to the UK market. The coffee beans come as the brand's first foray into the grocery retail channel, and come in three blends including Classique, [Forza](https://www.trendhunter.com/trends/art-of-football-2) and Onyx, which each come in a 200-gram pack. The coffee beans are each crafted with different strength preferences in mind and are projected to appeal to around 75% of coffee drinkers in the UK. UK Marketing Director, UK&I at [Jacobs Douwe Egberts](https://www.trendhunter.com/trends/lor-coffee) Roberto De Felice spoke on the L’OR Coffee Beans saying, "We want to help shoppers re-create barista quality coffee experiences in the home. With 44% of shoppers now grinding their beans, we recognise a powerful shift in how consumers want to experience coffee. Our new L’OR Coffee Beans have been carefully created to help shoppers upgrade their at-home drinking experiences and find the perfect high-quality bean to deliver an elevated coffee experience." ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 22% | Activity: 27% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Home-barista Culture:** The rising trend of consumers seeking to replicate barista-quality beverages at home opens new markets for premium coffee products and accessories. - **Customized Coffee Blends:** Offering expertly crafted coffee blends for various strength preferences caters to the growing demand for personalized coffee experiences. - **Self-grinding Coffee Movement:** The significant increase in consumers grinding their coffee beans at home signals a shift towards more hands-on, customized coffee preparation. ### Industries Being Reshaped - **Coffee Retail:** Entering the grocery retail market with premium coffee beans introduces a new dimension to consumer coffee purchasing habits. - **Home Appliance:** The trend towards sophisticated home coffee experiences drives demand for advanced coffee-making appliances and gadgets. - **Food and Beverage:** Expanding high-quality coffee options within the food and beverage sector meets the rising consumer expectation for premium taste experiences at home. ## Related on Trend Hunter - [Easy-to-Prepare Coffee Products](https://www.trendhunter.com/trends/lor-coffee.md) - [Cafe-Inspired Coffee Capsules](https://www.trendhunter.com/trends/costa-coffee-capsules.md) - [Plant-Inspired Coffee Packaging](https://www.trendhunter.com/trends/lor-coffee-packaging.md) - [Professional Foodservice Coffee Beans](https://www.trendhunter.com/trends/nescaf-barista.md) - [Luxury Coffee Makers](https://www.trendhunter.com/trends/luxury-coffee-maker1.md) - [Premium Convenience Instant Coffees](https://www.trendhunter.com/trends/kenco-gold-indulgence.md) - [Premium In-House Brand Coffees](https://www.trendhunter.com/trends/ever-ground-coffee.md) - [Artisan-Quality Coffee Pods](https://www.trendhunter.com/trends/nescaf-dolce-gusto-pods.md) - [Honorary Automotive Espresso Beans](https://www.trendhunter.com/trends/automobili-lamborghini-x-lavazza.md)