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# Mobile Payment Cases
Samsung's Acquisition of LoopPay Could Result in an Apple Pay Competitior

By Alyson Wyers | Published 2015-04-16 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/looppay
References: [techcrunch](http://techcrunch.com/2015/02/18/samsung-acquires-looppay-maker-of-an-apple-pay-competitor/) & [streetinsider](http://www.streetinsider.com/Press%20Releases/Samsung%20to%20Acquire%20LoopPay,%20Transformative%20Digital%20Wallet%20Platform/10286824.html)

Recently acquired by [Samsung](https://www.trendhunter.com/trends/biometric-payment-cards) in February, software company LoopPay could potentially help the multinational brand compete directly with [Apple](https://www.trendhunter.com/trends/tap-to-pay) Pay with gadgets in the future (such as a [mobile wallet solution](https://www.trendhunter.com/trends/samsung-wallet-and-mercedesbenz)) as well as accelerating their mobile e-commerce efforts in general. This is not a stretch, given LoopPay has already marketed its offerings as an alternative to Apple Pay for non-Apple device developers.

Their payment technology is embedded in a standalone protective case (CardCase) or fob. From there you can use the app to input and keep payment information (like credit card numbers), thus enabling the case to wirelessly communicate with tap-to-pay terminals in retail spaces. Most stores will not need updated hardware either, because it mimics magnetic stripe technology.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 42% | Activity: 50% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What's Driving This Trend

- **Mobile Wallet Solutions:** Samsung's acquisition of LoopPay could lead to the development of a competitive mobile wallet solution to rival Apple Pay.
- **Mobile E-commerce Acceleration:** LoopPay's acquisition could speed up Samsung's efforts in the mobile e-commerce space.
- **Alternative Payment Technologies:** LoopPay's technology offers an alternative to Apple Pay for non-Apple device developers.

### Who This Affects Most

- **Consumer Electronics:** Samsung's acquisition of LoopPay has the potential to disrupt the consumer electronics industry by offering a new mobile payment solution.
- **Retail:** LoopPay's payment technology could disrupt the retail industry by enabling tap-to-pay capabilities without the need for updated hardware.
- **Fintech:** LoopPay's alternative payment technologies could disrupt the fintech industry by providing new options for mobile payments.

## Related on Trend Hunter

- [Contactless Payment Accepting Tools](https://www.trendhunter.com/trends/tap-to-pay.md)
- [Contactless Merchant Payments](https://www.trendhunter.com/trends/paypal-2.md)
- [Fingerprint-Scanning Payment Cards](https://www.trendhunter.com/trends/biometric-payment-cards.md)
- [All-in-One Digital Wallets](https://www.trendhunter.com/trends/samsung-wallet.md)
- [Flexible Mobile Bank Payments](https://www.trendhunter.com/trends/wallet-express.md)
- [Payment Terminal-Enabled Mobile Devices](https://www.trendhunter.com/trends/mobile-payment-terminal.md)
- [Digital Wallet Loyalty Solutions](https://www.trendhunter.com/trends/loopy-loyalty.md)
- [In-Store Installment Payment Features](https://www.trendhunter.com/trends/instore-installment-payment.md)
- [UK Contactless Pay Expansions](https://www.trendhunter.com/trends/tap-to-pay-1.md)
