# Long-Wearing Vegan Eyeliners The Upswing Extreme Longwear Eyeliner Has Passionflower Extract By Laura McQuarrie | Published 2021-03-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/longwear-eyeliner References: [ellecanada](https://www.ellecanada.com/beauty/skincare/20-notable-beauty-products-that-launched-in-february) & [bitebeauty](https://www.bitebeauty.com/upswing-extreme-longwear-eyeliner/45232.html) Bite Beauty's Upswing Extreme Longwear Eyeliner is a clean, plant-powered and [ultra-pigmented liquid eyeliner](https://www.trendhunter.com/trends/eye-makeup-product) with a smooth formula that applies easily and has incredible staying power. The [all-vegan eyeliner](https://www.trendhunter.com/trends/sweed-brow-serum) is infused with ingredients like passionflower extract and fruit-derived pectin, so that the formula doesn't dry, flake or skip as it is applied. The clean, richly colored eyeliner is paired with a precision applicator so that fine details can be created with ease. The jet black eyeliner promises not to smudge, transfer or fade when applied, thanks to its [long-wearing formula](https://www.trendhunter.com/trends/infinite-blossom-collection), which creates crisp, high-quality lines. The rising awareness regarding cruelty-free beauty is leading consumers to seek plant-based beauty products by default, especially as natural ingredient infusions are associated with so many great benefits that help to give formulas an additional boost. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 25% | Activity: 21% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Plant-powered Beauty Products:** The use of plant-based ingredients in beauty products continues to rise, presenting an opportunity to explore innovative formulations and ingredients. - **Long-lasting Eyeliners:** The demand for eyeliners that provide long wear and don't smudge or transfer presents an opportunity for innovation in formulations and applicators. - **Cruelty-free Beauty:** The growing awareness and demand for cruelty-free beauty products creates a need to explore alternative ingredients and formulations. ### Where This Applies - **Beauty:** The beauty industry has an opportunity to explore new plant-based ingredients and formulations for cruelty-free and long-lasting beauty products. - **Personal Care:** The personal care industry can explore innovative formulations and applicators for long-lasting, cruelty-free and plant-based eyeliner products. - **Natural Products:** The natural products industry can continue to explore new natural ingredients for use in long-wearing, cruelty-free beauty products, catering to the rising demand for vegan options. ## Related on Trend Hunter - [Long-Wear Stage-Proof Eyeliners](https://www.trendhunter.com/trends/stageproof-eyeliner.md) - [24-Hour Liquid Liners](https://www.trendhunter.com/trends/247-ink-liquid-liners.md) - [Bold Creamy Eyeshadows Pensils](https://www.trendhunter.com/trends/vegan-eyeshadow-pencil.md) - [Extra-Nourishing Lip Liners](https://www.trendhunter.com/trends/lip-liner-101.md) - [Crayon-Style Lip Products](https://www.trendhunter.com/trends/lip-sketch-hydrating-crayon.md) - [Smudge-Proof Brown Eyeliners](https://www.trendhunter.com/trends/tubing-eyeliner.md) - [Staining Lip Liners](https://www.trendhunter.com/trends/maracuja-juicy-lip-stain-liner.md) - [Vegan Eyeshadow Sticks](https://www.trendhunter.com/trends/eyeshadow-sticks.md) - [Eyeshadow-Liner Hybrids](https://www.trendhunter.com/trends/liquideyes.md)