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# Versatile Long-Lasting Lipsticks
CMYK Recently Released Its Limitless Long-Lasting Lipstick

By Kalin Ned | Published 2023-11-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/longlasting-lipstick
References: [happi](https://www.happi.com/contents/view_online-exclusives/2023-10-20/cmyk-cosmetics-launches-vegan-lipsticks-for-fall-w/)

![Versatile Long-Lasting Lipsticks](https://cdn.trendhunterstatic.com/thumbs/519/longlasting-lipstick.jpeg)

The CMYK Limitless Long-Lasting Lipstick features a nourishing formula and a vibrant magenta case, catering to fans of the Barbiecore aesthetic. With seven color options ranging from pale beige-blush to vivid pink and reddish burgundy, the product offers variety to users.

Key ingredients in CMYK's Limitless Long-Lasting Lipstick include candelilla wax for lip moisturization and protection, synthetic beeswax for a smooth texture, sunflower seed oil for lip softening, and monk’s pepper berry extract with anti-inflammatory and antioxidant properties. As such, CMYK's offering occupies the intersection of skincare and makeup, which will certainly appeal to contemporary consumers who are looking for more bang for their buck. Notably, the lipstick is promoted as clean, non-toxic, cruelty-free, vegan, and dermatologist-tested.

Image Credit: CMYK

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 90% | Activity: 95% | Freshness: 19%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Nourishing Lipstick Formulas:** The nourishing formula of CMYK's Limitless Long-Lasting Lipstick presents an opportunity for brands to create lipsticks that not only provide color but also moisturize and protect the lips.
- **Variety in Lipstick Colors:** CMYK's Limitless Long-Lasting Lipstick offers seven color options, highlighting the demand for a wide range of shades in the lipstick industry.
- **Intersection of Skincare and Makeup:** CMYK's Limitless Long-Lasting Lipstick combines skincare benefits with makeup, revealing potential for brands to explore innovative products that offer both beauty and skincare advantages.

### Sectors Adopting This

- **Beauty and Skincare:** CMYK's Limitless Long-Lasting Lipstick blurs the line between beauty and skincare, creating opportunities for brands in the beauty and skincare industry to explore similar cross-over products.
- **Cosmetics:** The wide range of colors provided by CMYK's Limitless Long-Lasting Lipstick demonstrates an opportunity for cosmetic brands to expand their lipstick collections and cater to diverse consumer preferences.
- **Vegan and Cruelty-free Products:** CMYK's Limitless Long-Lasting Lipstick's promotion of its vegan, cruelty-free, and dermatologist-tested features highlights the growing demand for ethical and sustainable beauty products, encouraging brands in the industry to adopt and promote similar values.

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