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# Cougar Advertorials
Hot Longchamp Fall 2009 Shoot Doubles Up With Young Jocks

By Marissa Brassfield | Published 2009-11-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/longchamp-fall-2009
References: [thefashionisto](http://thefashionisto.com/blog/2009/11/fall-2009-advertorial-douglas-neitzke-sam-rayner-for-longchamp-by-sol-sanchez/) & [longchamp](http://www.longchamp.com/)

There's something naughtily seductive about this [Longchamp](https://www.trendhunter.com/trends/longchamp-1) Fall 2009 advertorial shot by Sol Sanchez. Judging by the poses in each shot, models Douglas Neitzke and Sam Rayner are clearly subservient to the [business-chic](https://www.trendhunter.com/trends/fendis-summer-2025-campaign) (and sometimes partially undressed) female, but not in a mother-son way.

No matter how you slice it, this Longchamp Fall 2009 advertorial is smokin'. Check out more images from the shoot above.

**Implications** - Companies who can create products for both men and women continue to further penetrate consumer markets. Through offering unisex products or designs for both sexes, businesses can attract a broader audience and help to ensure that they do not miss out on any particular demographic.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 91% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Unisex Products:** Create products that can be used by both men and women to attract a broader audience.
- **Gender-neutral Design:** Develop designs that are appealing to both sexes to avoid missing out on any particular demographic.
- **Inclusive Marketing:** Engage in marketing campaigns that target both men and women to capture a wider range of consumers.

### Where This Applies

- **Fashion:** The fashion industry can explore creating unisex clothing lines and gender-neutral designs.
- **Beauty:** Beauty brands can develop inclusive marketing strategies that cater to both men and women.
- **Consumer Goods:** Consumer goods companies can innovate by offering products that are suitable for both genders.

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