# Student Vehicle Design Contests London Royal College of Art Kei Car Competition By Going Like Sixty | Published 2008-12-23 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/london-royal-college-of-art-kei-car-contest References: [dezeen](http://www.dezeen.com/2008/12/23/eurok-cars-at-the-royal-college-of-art/#more-21986) & [rca.ac.uk](http://www.rca.ac.uk/) "Keijidosha," or "[Kei car](https://www.trendhunter.com/trends/delica-mini-active)" for short, means "light vehicle." The KeiClass is a Japanese urban vehicle that is limited to 660 cc, tax-free, eligible for parking spaces, and very technologically advanced whether it's a car, van or pickup. Maximum size restrictions are 3.4 meters long, 1.48 meters wide and 2 meters tall. First-year students were asked to research and design KeiClass cars and this gallery is the result of some of their work. **Implications** - Students entering the competition went to seminars led by representatives from leading car manufacturers in Japan. Completed projects were then judged by representatives from [Daihatsu](https://www.trendhunter.com/trends/daihatsu-atrai-deck-camper) and [Suzuki](https://www.trendhunter.com/trends/camper-minivan). ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 62% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Kei Car Design Competitions:** Design competitions for Kei cars can be held to encourage innovation in compact vehicle design and explore new design concepts. - **Technologically Advanced Urban Vehicles:** As technology continues to evolve, there are opportunities to create new urban vehicles that are tax-free, eligible for parking spaces and feature predictive analytics and other advanced features. - **Industry-student Collaboration:** Collaborations between students and leading industry professionals in design and manufacturing can be leveraged to create innovative design concepts and find new technologies to incorporate in the manufacturing process. ### Where This Applies - **Automobile Industry:** Automobile manufacturers can incorporate innovative, tax-free, urban vehicles, such as Kei cars, into their product lines as they continue to develop new products that fit within the changing landscape of the automotive industry. - **Education Industry:** Educational institutions can provide opportunities for students to work directly with industry professionals and gain valuable hands-on experience while developing innovative design concepts. - **Design Industry:** The design industry can play an integral role in developing innovative design concepts for tax-free, urban vehicles which meet the needs of a changing urban landscape. ## Related on Trend Hunter - [Micro Camper Concept Vans](https://www.trendhunter.com/trends/kayoibakok.md) - [Compact Electric City Cars](https://www.trendhunter.com/trends/kg-motors.md) - [Electric License-Free City Cars](https://www.trendhunter.com/trends/citron-la-2-deuche-concept.md) - [Single-Seater Electric Vehicles](https://www.trendhunter.com/trends/yksi-electric-vehicle.md) - [Hybrid Design Commuter Vehicles](https://www.trendhunter.com/trends/robotic-city-car.md) - [Automotive Design Philosophy Exhibits](https://www.trendhunter.com/trends/milan-design-week-2025.md) - [Two-Seater Solar-Powered EVs](https://www.trendhunter.com/trends/toyota-ftme.md) - [Racer-Inspired City Car Concepts](https://www.trendhunter.com/trends/nissan-concept-2023.md) - [Child-Centric Concept Cars](https://www.trendhunter.com/trends/childcentric-compact-luxury-suv.md)