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# Lolita Look Revivals
Cintia Dicker Sizzles in Vanity Fair

By Going Like Sixty | Published 2008-10-18 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/lolita-look-redux-one-of-the-brazilian-threesome-featured-in-vanity-fair
References: [stylecrave](http://stylecrave.com/2008-10-16/cintia-docker-sugar-and-lust-in-vanity-fair/) & [vanityfair](http://www.vanityfair.com/)

Three [Brazilian roommates](https://www.trendhunter.com/trends/skala-and-lola-from-rio) are storming the runways and catwalks for the top designers. Cintia Dicker, Caroline Trentini and Bruna Erhardt live together and compete for the same gigs.

Cintia Dicker scored a recent hit with a spread in Vanity Fair. With her shocking red hair and the perfect Lolita look that [fashion photographers](https://www.trendhunter.com/trends/alessandro-micheles) are longing for, Cintia will surely show up in many more fashion mags along with her lovely roomies.

**Implications** - Consumers are naturally attracted to products that feature an element of [sex appeal](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty). Items that contain an aspect of sensuality are appealing to those who want to get more in touch with their sexualities.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 92% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### Key Themes Behind This Trend

- **Lolita Fashion Trend:** An opportunity for fashion designers to tap into the consumer's desire for clothing items with an element of sensuality.
- **Roommate Modeling Trend:** An opportunity for modeling agencies to scout and market groups of roommates to tap into the novelty and marketability of their collective image.
- **Red Hair Trend:** An opportunity for hair care companies to market products focusing on bold hair colors like red to appeal to consumers who want to stand out with their looks.

### Where This Applies

- **Fashion Industry:** A fertile ground for disruptive innovation opportunities as consumers are increasingly drawn towards products that showcase sensuality and bold looks.
- **Modeling Agency Industry:** A roommates modeling trend could mean an opportunity for innovative approaches in marketing modeling groups and collaboration between roommates for photoshoots.
- **Beauty Industry:** The growing desire for bold hair colors highlights a new trend in the beauty industry that focuses on products that help consumers achieve a unique and standout look.

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