# Cloud Gaming-Focused Handhelds The Logitech G Cloud is Coming to the U.K Market at £329.99 By Colin Smith | Published 2023-05-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/logitech-g-cloud References: [kitguru.net](https://www.kitguru.net/gaming/matthew-wilson/the-logitech-g-cloud-is-heading-to-the-uk-with-an-astonishing-price-tag/) & [logitech](https://www.logitech.com/en-ca)  The Logitech G Cloud is a handheld gaming device that runs on Android and focuses on cloud streaming services like [Xbox Cloud Gaming](https://www.trendhunter.com/trends/chromebooks), Nvidia GeForce Now, and Steam Link. It has a 7-inch touch screen with 1080p resolution, a [Snapdragon](https://www.trendhunter.com/trends/razer-edge-5g) 720G processor, and a 12-hour battery life. It also features a standard set of physical controls, including dual analog sticks, a direction pad, face buttons, bumpers, and triggers. The Logitech G Cloud launched pre-orders in the UK and Europe on May 16, 2023, with a release date scheduled for May 23. The device costs £329.99 / €359, which is slightly cheaper than the Valve Steam Deck but more expensive than the [Nintendo Switch Lite](https://www.trendhunter.com/trends/rg505). The G Cloud comes pre-loaded with several cloud gaming apps and also supports Google Play titles. It is aimed at mobile gamers who want a better streaming performance than their phones can offer. Image Credit: Logitech ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 24% | Activity: 27% | Freshness: 16% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What Makes This Trend Stand Out - **Cloud Gaming Handhelds:** The popularity of cloud gaming and mobile gaming is driving the demand for high-performance handheld devices that can provide a seamless gaming experience. - **Android Gaming Devices:** The rise of Android-based gaming devices is disrupting the traditional handheld gaming industry, offering a wider range of features and integration with cloud gaming services. - **Cloud Gaming Subscription Services:** The emerging trend of cloud gaming subscription services is disrupting the traditional gaming industry by allowing gamers to play high-performance games on low-end devices, without the need for expensive hardware. ### Sectors Adopting This - **Gaming Hardware:** The Logitech G Cloud and similar cloud gaming handheld devices present opportunities for gaming hardware companies to develop new gaming devices optimized for cloud gaming, and offer better gaming experience to mobile gamers. - **Cloud Gaming Services:** Cloud gaming services like Xbox Cloud Gaming, Nvidia GeForce Now, and Steam Link are disrupting the traditional gaming industry by enabling gamers to play high-performance games on low-end devices, and present opportunities for gaming companies to develop and improve cloud streaming technologies. - **Mobile Gaming:** The rise of cloud gaming and high-performance handhelds is opening up new opportunities for mobile gaming companies to offer better game performance, integration with cloud gaming services, and more immersive game experiences for mobile gamers. ## Related on Trend Hunter - [Handheld Cloud Gaming Devices](https://www.trendhunter.com/trends/logitech-g.md) - [Cloud Gaming Handhelds](https://www.trendhunter.com/trends/logitech-g-gaming.md) - [Android-Powered Gaming Systems](https://www.trendhunter.com/trends/logitech-g-gaming-handheld.md) - [Low-Cost Mobile Gaming Consoles](https://www.trendhunter.com/trends/cloud-gaming-console.md) - [Cloud Gaming-Specific Laptops](https://www.trendhunter.com/trends/chromebooks.md) - [Transformational Handheld PCs](https://www.trendhunter.com/trends/legion-go-1.md) - [Budget-Focused Gaming Handhelds](https://www.trendhunter.com/trends/rog-ally-z1.md) - [Hybrid Gaming Controllers](https://www.trendhunter.com/trends/turtle-beach-1.md) - [Lightweight Handheld Laptops](https://www.trendhunter.com/trends/legion-go.md)