# Vibrant Lip Mousse Lines Urban Decay's LO-FI Lip Mousse Offers Comfort and a Vibrant Color By Ell Smith | Published 2018-07-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lofi-lip-mousse References: [hypebae](https://hypebae.com/2018/7/urban-decay-lo-fi-lip-mousse-release-date) & [urbandecay](https://www.urbandecay.com/lo-fi-lip-mousse-urban-decay/ud912.html) Finding a makeup product that doesn't leave one's lips feeling dry is a difficult task, which is why Urban Decay's LO-FI Lip Mousse is sure to appeal to a wide variety of consumers. The new product offers a “[whipped and weightless](https://www.trendhunter.com/trends/filter-blush)” formula that provides a much-needed [pop of color](https://www.trendhunter.com/trends/hydrating-lip-gloss-stains), without the wearer feeling uncomfortable. Offering a "[velvety finish](https://www.trendhunter.com/trends/signature-lip-blush)" this product is sure to serve as an essential in one's vanity bag. In addition to its impressive formula, this lip product arrives in a range of colorways that are sure to flatter any skin tone. This eight-piece line features colors that include deep berry, coral and a vibrant red, making for the ultimate product to enhance one's cosmetic look. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 24% | Activity: 50% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Whipped Lip Products:** The trend towards whipped lip products offers a comfortable and weightless formula for consumers. - **Vibrant Lip Colors:** The trend towards vibrant lip colors provides options for consumers to enhance their cosmetic look. - **Velvety Finish:** The trend towards velvety finish lip products gives consumers a smooth and luxurious texture. ### Where This Applies - **Cosmetics:** The cosmetics industry can explore opportunities to develop innovative whipped lip products and vibrant lip colors. - **Beauty:** The beauty industry can capitalize on the trend towards velvety finish lip products to create new and luxurious cosmetic options. - **Fashion:** The fashion industry can incorporate vibrant lip colors as a statement accessory to complement clothing trends. ## Related on Trend Hunter - [Multipurpose Beauty Mousses](https://www.trendhunter.com/trends/blurry-pudding-pot.md) - [Soft-Matte Lip Balms](https://www.trendhunter.com/trends/smushy-matte-lip-balm.md) - [Soft-Focused Pillowy Lipsticks](https://www.trendhunter.com/trends/cloud-whip-blurring.md) - [Long-Lasting Matte Lip Tints](https://www.trendhunter.com/trends/matte-lip-tint.md) - [Versatile Long-Lasting Lipsticks](https://www.trendhunter.com/trends/longlasting-lipstick.md) - [High-Shine Lip Oils](https://www.trendhunter.com/trends/dream-lip-oil.md) - [Effortless Minimalist Makeup Products](https://www.trendhunter.com/trends/blush-lip-color.md) - [Conditioning Glossy-Wet Lipsticks](https://www.trendhunter.com/trends/rabanne-beauty-dramalips.md) - [Vibrantly Packaged Makeup Launches](https://www.trendhunter.com/trends/polite-society1.md)