# Warmly Bewitching Editorials The L’Officiel Singapore May 2013 Stars an Enchanting Jasmin Ja By Meghan Young | Published 2013-05-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lofficiel-singapore-may-2013 References: [fashiongonerogue](http://fashiongonerogue.com/jasmin-jalo-has-a-natural-high-for-lofficiel-singapore-may-2013-cover-shoot/) & [lofficielsingapore](http://www.lofficielsingapore.com/) Model Jasmin Jalo is like the female counterpart of Radagast the Brown from 'The Hobbit' in the L’Officiel Singapore May 2013 cover shoot. Full of warmth and a love of nature, she has a bewitching quality that is in line with the look of a sorceress. From her fiery red mane to her [flowing gowns](https://www.trendhunter.com/trends/femininity-in-bloom), she could cast a spell with just a look. The L’Officiel Singapore May 2013 cover shoot was lensed by Singaporean photography duo Chuando & Frey. Clad in [Giorgio Armani on the cover](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) and draped in other designer digs throughout the editorial, the typically brunette beauty was outfitted by style team Jack Wang and Jumius Wong. Her look was finished with [shimmering star stickers around her eyes](https://www.trendhunter.com/trends/star-studded). ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 94% | Activity: 87% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Enchanting Fashion Editorials:** Fashion brands can explore creating captivating and magical editorials to engage consumers and create a sense of enchantment in their campaigns. - **Nature-inspired Fashion:** Designers can incorporate natural elements and earthy tones into their collections to create an enchanting and mystical aesthetic. - **Artistic Beauty Transformations:** Beauty brands can experiment with unconventional makeup and hair looks to create captivating and otherworldly beauty editorials. ### Where This Applies - **Fashion:** Fashion brands can leverage enchanting editorials to showcase their collections and create a memorable brand image. - **Beauty:** Beauty brands can use artistic beauty transformations to inspire consumers and promote their products as tools for self-expression and creativity. - **Photography:** Photographers can explore the concept of enchantment and create visually stunning editorials that capture the imagination of viewers. ## Related on Trend Hunter - [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Custom Plant-Powered Beauty Treatments](https://www.trendhunter.com/trends/jasmine-skincare.md) - [Joyous Spirit-Inspired Holiday Apparel](https://www.trendhunter.com/trends/opa-collection.md)