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# Avant-Garde Androgynous Editorials
The L’Officiel Mexico May 2014 Cover Shoot Stars Suited Bo Don

By Meghan Young | Published 2014-04-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lofficiel-mexico-may-2014
References: [fashiongonerogue](http://www.fashiongonerogue.com/suit-bo-don-stars-lofficiel-mexico-may-cover-story/) & [lofficielmexico](http://lofficielmexico.com/)

The L’Officiel Mexico May 2014 cover shoot explores a range of traditional [suit alternatives for the professional woman](https://www.trendhunter.com/trends/12th-tribe-x-corporate-natalie). In place of the basic blazer and pant (or skirt) combo, this photoshoot brings into play a [variety of different cuts and fits](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) to really spice up a boring office wardrobe. Granted, not all of these looks might be appropriate for such a reserved setting, but it will get women experimenting a little more.

Starring model Bo Don, the L’Officiel Mexico May 2014 cover shoot was lensed by photographer Max Abadian. The [menswear-inspired looks](https://www.trendhunter.com/trends/sujitha-shivajothi) were put together by stylist Christopher Campbell. He pulled pieces from the spring collections of Salvatore Ferragamo, Proenza Schouler, Celine and more. A choppy bob by Ayumi Yamamoto and barely there makeup by Manami Ishikawa perfected the chic looks.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 75% | Activity: 70% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Alternative Suit Styles:** The exploration of different cuts and fits for professional women presents an opportunity for disrupting the traditional office wardrobe.
- **Menswear-inspired Fashion:** The use of menswear-inspired looks in women's fashion offers a chance for disruptive innovation in blurring gender boundaries.
- **Minimalist Hair and Makeup:** The trend towards barely there makeup and choppy bobs creates room for disruptive innovation in natural beauty products and innovative hairstyling techniques.

### Where This Applies

- **Fashion:** The fashion industry can capitalize on the trend of alternative suit styles and menswear-inspired fashion by creating innovative designs and marketing campaigns that appeal to the professional woman.
- **Beauty:** The beauty industry can explore disruptive innovation within minimalist hair and makeup trends by developing new natural and eco-friendly beauty products that cater to the growing demand for natural beauty.
- **Photography:** The photography industry can experiment with capturing androgynous editorials by using creative techniques and unconventional poses to challenge traditional notions of gender in fashion.

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