# Whimsical Witchcraft Editorials The L'Officiel Italia Ambiguity Photoshoot is Sorceress-Themed By Jordy E | Published 2014-05-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lofficiel-italia-ambiguity References: [mode.newslicious.net](http://mode.newslicious.net/2014/03/ambiguity-nika-cole-by-chantelle-dosser.html) & [lofficielitalia](http://www.lofficielitalia.com/) The [Vogue](https://www.trendhunter.com/trends/no-rules-club) Italia Ambiguity editorial offers a [bewitched, whimsical take on fashion](https://www.trendhunter.com/trends/hocus-pocus-apparel-collection). Photographer Chantelle Dosser captured the magical likes of model Nika Cole who posed in over the top wigs and oversize apparel, all selected with great attention to detail on behalf of stylist Gaelle Bon. Bon chose thick embellished dresses, drooping neck lines and translucent chiffon for Ambiguity. These pieces made Bon appear majestic as she towered before the camera, an excellent subject for Dosser who chose to shoot in front of a distressed red and brown brick wall. Cosmetic expert Sandrine Cano contributed to the drama that is Ambiguity with two-toned eyebrows, dark eye shadow and dark red lips that made Bon's looks pop. These eccentric make-up styles were furthered by aggressive clouds of smoke. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 96% | Activity: 62% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Whimsical Fashion:** Opportunity for brands to incorporate magical and fantastical elements into their designs. - **Ambiguity Photography:** Potential for photographers to create visually captivating images that blur the line between reality and fantasy. - **Eccentric Makeup:** Growing demand for bold and experimental makeup looks that push the boundaries of conventional beauty. ### Who This Affects Most - **Fashion:** Fashion brands can explore new ways to infuse enchantment and whimsy into their collections. - **Photography:** Photographers can experiment with surreal concepts and narratives to create visually captivating images. - **Cosmetics:** Opportunity for cosmetic companies to create products and looks that embrace unconventional and avant-garde styles. ## Related on Trend Hunter - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)