# Eco Deals on Wheels (UPDATE) The Lodekka Bus Boutique is a Fashion Store Inside a Double Decker By Jordan M | Published 2011-02-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/lodekka-bus-boutique References: [greenpacks.org](http://www.greenpacks.org/2011/02/10/double-decker-ginny-transformed-into-lodekka-boutique/) & [lodekka](http://www.lodekka.com/) The Lodekka bus boutique is a remarkable hip-fashion store fitted ingeniously inside an [old double-decker bus](https://www.trendhunter.com/trends/no7-skin-rehab-tour), but the store is remarkable in more ways than its unusual choice of structure. In fact, in addition to the store being built inside a retired double-decker bus, the apparel sold inside the Lodekka bus boutique is also [eco-conscious](https://www.trendhunter.com/trends/kisarazu-concept-store). The result is that the business has the rare privilege to stand as a retailer that has incorporated [green awareness](https://www.trendhunter.com/trends/longchamp-store) inside and out. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 67% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Eco-conscious Fashion:** Disruptive innovation opportunity lies in creating more fashion stores that are eco-conscious and incorporate sustainability into their products and business practices. - **Mobile Retail Stores:** There is a potential for disruptive innovation in the mobile retail industry, where stores are built inside unconventional structures like buses to provide unique shopping experiences. - **Green Awareness Retail:** Retailers can explore opportunities to incorporate green awareness and sustainability into their business models, attracting customers who prioritize eco-conscious shopping. ### Industries Being Reshaped - **Fashion Retail:** Fashion retailers can explore the trend of building stores inside unconventional structures like buses to create unique and memorable shopping experiences for customers. - **Sustainable Fashion:** Sustainable fashion industry has the potential to grow by incorporating eco-conscious practices and offering products that prioritize sustainability and green awareness. - **Mobile Retail:** The mobile retail industry can disrupt traditional brick-and-mortar stores by providing convenient and unique shopping experiences through stores built inside unconventional structures like buses. ## Related on Trend Hunter - [Semi-Amphibious Bus Designs](https://www.trendhunter.com/trends/estuary-hopper.md) - [Eco-Friendly Retail Pop-Ups](https://www.trendhunter.com/trends/stella-mccartney-pop-up.md) - [Collaboration Retailer Bus Tours](https://www.trendhunter.com/trends/shein-x-klarna-in-pink-we-trust.md) - [Recycled-Steel Bus Stations](https://www.trendhunter.com/trends/amazon-bus-station.md) - [Boutique Grocery Makeovers](https://www.trendhunter.com/trends/womens-clothing-boutique.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Consumption-Inspired Fashion Capsules](https://www.trendhunter.com/trends/loutre-2.md) - [Multifunctional Transport Buses](https://www.trendhunter.com/trends/bubblic-public.md) - [Green Cosmetics Concept Stores](https://www.trendhunter.com/trends/innisfree-store.md)