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# Sonoran-Style Burrito Menus
The El Pollo Loco Loco Burrito Grillers are Northern Mexico-Inspired

By Michael Hemsworth | Published 2022-12-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/loco-burrito-grillers
References: [brandeating](https://www.brandeating.com/2022/12/el-pollo-loco-introduces-new-burrito-grillers.html) & [elpolloloco](https://www.elpolloloco.com)

![Sonoran-Style Burrito Menus](https://cdn.trendhunterstatic.com/thumbs/495/loco-burrito-grillers.jpeg)

The [El Pollo Loco Loco](https://www.trendhunter.com/trends/loco-tenders) Burrito Grillers are a new range of menu items being launched as a Northern Mexico-inspired cuisine option for patrons to pick up this winter. The Sonoran-style burritos come with your choice of citrus-marinated, [fire-grilled chicken](https://www.trendhunter.com/trends/mango-habanero-firegrilled-chicken) or shredded beef along with shredded cheese, diced onions and chopped cilantro in a soft tortilla before being grilled. The burritos come with two servings per order along with a side of [Loco Dipping Sauce](https://www.trendhunter.com/trends/dipping-burritos) that boasts a warm, savory chili broth flavor that's finished with a touch of queso blanco for creaminess.

The El Pollo Loco Loco Burrito Grillers are arriving now at participating locations nationwide, but will only be available for a limited time.

Image Credit: El Pollo Loco

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 17% | Activity: 40% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Northern Mexico-inspired Cuisine:** Restaurants can explore incorporating Sonoran-style dishes into their menu offerings to cater to customers looking for unique, regional flavors.
- **DIY Burrito Kits:** Businesses can capitalize on the popularity of burritos by offering customers the ingredients to make their own Sonoran-style burritos in the comfort of their own homes.
- **Collaborative Menu Offerings:** Companies can seek partnerships with regional chefs and restaurants to offer new and unique menu items that cater to different taste preferences, such as adding Sonoran-style burritos to their menus.

### Industries Being Reshaped

- **Food and Beverage:** Restaurants can leverage regional cuisines, like Sonoran-style dishes, to attract and retain customers through unique flavor offerings.
- **Meal Kit Delivery Services:** Meal kit delivery services can explore offering Sonoran-style burrito kits to customers who enjoy cooking at home and trying new recipes.
- **Collaborative Marketing:** Brands, such as El Pollo Loco, can seek collaborations with other businesses, particularly those that specialize in regional cuisine, to create unique and memorable dining experiences for customers.

## Related on Trend Hunter

- [Fire-Grilled Burrito Lineups](https://www.trendhunter.com/trends/firegrilled-chicken-burritos.md)
- [Dippable Beef Burritos](https://www.trendhunter.com/trends/mexican-shredded-beef-birria.md)
- [Overstuffed Mexican Wraps](https://www.trendhunter.com/trends/overstuffed-quesadilla.md)
- [Mexican QSR Menu Additions](https://www.trendhunter.com/trends/shredded-beef-birria.md)
- [Mexican Holiday Carnita Menus](https://www.trendhunter.com/trends/el-pollo-loco-1.md)
- [Deconstructed Cuisine Salads](https://www.trendhunter.com/trends/dos-locos-salads.md)
- [Seasonally Stuffed Quesadillas](https://www.trendhunter.com/trends/stuffed-quesadillas.md)
- [Double Protein Burrito Bowls](https://www.trendhunter.com/trends/double-pollo-fit-bowls.md)
- [Extra-Fresh Salad Wrap Menus](https://www.trendhunter.com/trends/fresca-salads-and-wraps.md)
