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# Charitable Children's Bracelets
Louis Vuitton's Lockit Fluo Bracelets Help Children in Syria

By Madison Mackay | Published 2018-06-26 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/lockit-fluo
References: [hypekids](https://hypekids.com/2018/6/louis-vuitton-unicef-padlock-bracelet-kids-syria) & [us.louisvuitton](https://us.louisvuitton.com/eng-us/lv-for-unicef/lv-for-unicef#get-involved)

Luxury fashion house [Louis Vuitton](https://www.trendhunter.com/trends/lv-diamonds-collection) designed a new set of bracelets that are both stylish and also contribute to helping Syrian children in need.

Made for not for profit company [UNICEF](https://www.trendhunter.com/trends/2025-silver-lockit-collection) that helps families around the world, the [Silver Lockit Fluo](https://www.trendhunter.com/trends/art-of-the-jewel) bracelets are available in bold and bright colors including blue, pink, yellow, orange and a plain black shade. Each bracelet features a mini padlock that represents making a promise to help children that are at risk, exposed to disease, conflicts and natural disasters.

Each one of the new Silver Lockit Fluo bracelets from Louis Vuitton retails for $235, with 40% of all sales going towards helping UNICEF provide food, blankets and clean water to children in Syria.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 56% | Activity: 77% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### What Makes This Trend Stand Out

- **Children's Charitable Fashion:** Fashion brands create stylish products that contribute to charitable causes, appealing to socially-conscious consumers.
- **Corporate Social Responsibility:** Companies incorporate philanthropy into their business models, leveraging their brand and resources for social impact.
- **Nonprofit Partnerships in Fashion:** Fashion houses collaborate with nonprofit organizations to design products that support specific causes, fostering greater awareness and support.

### Sectors Adopting This

- **Luxury Fashion:** The luxury fashion industry embraces social responsibility, creating opportunities to combine style with philanthropy.
- **Fine Jewelry:** Fine jewelry brands incorporate charitable elements into their designs, attracting consumers who value both aesthetics and social impact.
- **Children's Accessories:** Children's accessory companies partner with nonprofits to create products that empower children and support charitable initiatives.

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