# Lockable Soda Bottle Caps Coca-Cola Presents the New Lockable Bottles for Diwali Gatherings By Amy Duong | Published 2022-10-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/lockable-bottles References: [designtaxi](https://designtaxi.com/news/420775/Coca-Cola-Creates-Lockable-Bottles-To-Unite-People-During-Diwali-Gatherings/) & [youtube](https://www.youtube.com/watch?v=M0ZB6OsBaQo&utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI)  Coca-Cola India is presenting new lockable bottles to unite family gatherings during Diwali, which is a festival of lights celebrated by Hindus, Jains, and Sikhs. The soda bottles boast a limited-edition design that has a Bluetooth-enabled lock at the top of the drink, where a red plastic cover closes over the lid. The locks are controlled by the sender's phone and those that get a bottle will only be able to open it by visiting who gifted it to them. The latch of the lockable bottle reads “Yeh Locked Coke sirf apno ke sath khulega,” which directly translates to “This locked Coke will only open with loved ones.” The packaging celebrates Diwali as well, as each piece can be customized with its own messages. Image Credit: Coca-Cola ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 73% | Activity: 80% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Bluetooth-enabled Locks:** A trend of incorporating Bluetooth-enabled locks in product packaging for personalized gift-giving experiences. - **Limited-edition Packaging:** A trend of designing limited-edition product packaging for special occasions and cultural events. - **Personalized Messaging:** A trend of incorporating personalized messaging on product packaging for gifting and brand communication purposes. ### Sectors Adopting This - **Beverage:** Beverage companies can utilize lockable packaging and personalized messaging to create unique gift-giving experiences for holidays and celebrations. - **Retail:** Retailers can incorporate limited-edition packaging and personalized messaging to attract customers during festive seasons and cultural events. - **Technology:** Technology companies can collaborate with brands to develop Bluetooth-enabled locks for innovative product packaging solutions. ## Related on Trend Hunter - [Eco-Friendly Soda Bottle Caps](https://www.trendhunter.com/trends/cocacola-uk.md) - [Retro Soda Collab Bottles](https://www.trendhunter.com/trends/sustainable-drinkware.md) - [Smart Bottle Openers](https://www.trendhunter.com/trends/smart-bottle-opener.md) - [Superhero-Themed AR Sodas Cans](https://www.trendhunter.com/trends/cocacolas-marvel-universe-packaging.md) - [Fingerprint-Locked Water Bottles](https://www.trendhunter.com/trends/baricade.md) - [Greeting-Card-Inspired Soda Cans](https://www.trendhunter.com/trends/holiday-can-cards.md) - [Locking Lotion Bottles](https://www.trendhunter.com/trends/lotion-lock.md) - [Soda-Themed Beverage Tumblers](https://www.trendhunter.com/trends/owala-x-diet-coke.md) - [Platform-Exclusive Sodas](https://www.trendhunter.com/trends/cocacola-happy-tears-zero-sugar.md)