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# Location-Tracking Earbuds
Skullcandy Integrated Tile's Location Tracking Technology into Earbuds

By Daniel Johnson | Published 2020-05-28 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/location-tracking-technology
References: [engadget](https://www.engadget.com/skullcandy-packs-tiles-location-tech-into-its-latest-wireless-earbuds-135549248.html) & [skullcandy](https://www.skullcandy.com/shop/earbuds/bluetooth-earbuds/push-ultra?avad=55097_b1b0aa4f5)

[Skullcandy](https://www.trendhunter.com/trends/skullcandy-push-active) created a new pair of headphones that feature location tracking technology developed by [Tile](https://www.trendhunter.com/trends/tile). This marks the first time the company’s location tracking technology has been integrated into headphones, as previously it has been used in laptops, wallets, and more. The pair is available to consumers in four different styles including ‘Push Ultra’, ‘[Indy Evo](https://www.trendhunter.com/trends/skullcandy-x-budweiser),’ ‘Indy Fuel’, and ‘Sesh Evo.’

Users will be able to access the last known location of the headphones, and they can use the Tile app to find them. The headphones can also be tracked when in the charging case, or as a single earbud.
The tracking capabilities could entice consumers who are prone to losing items. Especially as wireless earbuds can easily be lost individually.

Image Credit: Skullcandy

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 32% | Activity: 22% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Location Tracking Technology:** The integration of location tracking technology into consumer products presents an opportunity for businesses to create innovative solutions for tracking and finding lost items.
- **Wireless Earbuds:** The popularity of wireless earbuds creates a market for innovative features like location tracking, appealing to consumers who prioritize convenience and functionality.
- **Tile App Integration:** Integrating the Tile app into various devices opens up opportunities for businesses to enhance the functionalities of their products and offer added value to consumers.

### Industries Being Reshaped

- **Consumer Electronics:** The integration of location tracking technology into consumer electronics devices like headphones opens up new possibilities for businesses in the consumer electronics industry.
- **Technology Accessories:** The demand for innovative technology accessories, such as wireless earbuds with location tracking capabilities, creates opportunities for businesses to cater to this market segment.
- **Smartphone Applications:** Integrating the Tile app into various devices, including headphones, provides opportunities for businesses in the smartphone application industry to expand their offerings and tap into new markets.

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