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# Specialty Lobster Pizzas
'The Lobster' Pizza by Fratelli Fresh is Topped with Fior Di Latte Cheese

By Jana Pijak | Published 2018-03-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lobster-pizza
References: [rockpooldininggroup.au](http://www.rockpooldininggroup.com.au/fratelli-fresh-launches-speciale-pizza-range-featuring-whole-lobster/) & [fratellifresh.au](http://www.fratellifresh.com.au/whats-on/speciale-pizzas/)

Sydney-based eatery Fratelli Fresh recently launched a specialty lobster pizza which will be offered for a limited time. The lavish menu item is made with rich garlic butter, Fior Di Latte cheese and steamed lobster and boasts a fresh garnish of parsley and garlic.

Priced at $59 per dish, this gourmet pizza replaces traditional meat toppings with a seafood alternative that is equally as indulgent and tasty. The item will be featured alongside four other signature pies ranging from meat-topped to vegetarian options.

In addition to 'The Lobster' pizza, Fratelli Fresh is also selling 'Pork & Fennel Meatball,' 'Willy’s Nduja Sausage,' 'Popeye,' and 'Burrata & Bresaola' pies for a limited time as part of its new Speciale Pizzas menu. The pizzas are available now across Sydney at the eatery's city-wide locations.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 38% | Activity: 81% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Specialty Lobster Pizzas:** The rise of specialty lobster pizzas presents an opportunity for restaurants to offer unique and luxurious seafood options.
- **Gourmet Pizza Alternatives:** The introduction of seafood-based pizzas provides a new avenue for pizzerias to innovate and cater to seafood lovers.
- **Limited-time Menus:** The trend of offering limited-time specialty pizzas allows restaurants to create excitement and drive customer demand.

### Sectors Adopting This

- **Restaurants:** Pizzerias and seafood restaurants can capitalize on the trend of specialty lobster pizzas by adding them to their menus and catering to seafood enthusiasts.
- **Seafood:** With the popularity of specialty lobster pizzas, the seafood industry can explore new ways to utilize lobster in creative and gourmet dishes.
- **Hospitality:** Hotels and resorts can incorporate specialty lobster pizzas into their menus to offer high-end dining experiences and attract seafood-loving guests.

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