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# Korean Steak-Topped Fries
Bonchon is Serving Up a New Loaded Bulgogi Fries Side Dish

By Katherine Pendrill | Published 2023-03-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/loaded-bulgogi-fries
References: [fastfoodpost](https://www.fastfoodpost.com/bonchon-serves-up-new-loaded-bulgogi-fries/)

![Korean Steak-Topped Fries](https://cdn.trendhunterstatic.com/thumbs/501/loaded-bulgogi-fries.jpeg)

The popular Korean fried chicken chain Bonchon has expanded its selection of side dishes to include the new Loaded Bulgogi Fries.

For those unfamiliar, bulgogi is a Korean dish that literally translates into "fire meat." Generally, the dish consists of thin, marinated slices of meat (often beef), grilled on a barbecue or on a stove-top griddle. Bonchon's new Loaded Bulgogi Fries puts a clever twist on this dish by pairing pieces of thinly sliced marinated steak with melted mozzarella cheese, green onions, and spicy mayo, all served over a bed of French fries. The result is somewhat kind a Korean take on poutine.

The new Loaded Bulgogi Fries dish can be found now at participating Bonchon locations nationwide for a limited time.

Image Credit: Bonchon

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 4% | Activity: 7% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Korean-inspired Loaded Fries:** Opportunity for fast food and quick service restaurants to offer unique, Korean-inspired loaded fries as a side dish.
- **Global Fast Food Innovations:** Disruptive opportunity for global fast food chains to offer culturally-inspired menu items, such as Bonchon's Loaded Bulgogi Fries.
- **Fusion Fast Food:** Opportunity for fast food chains to utilize fusion cuisine, like Bonchon's Korean-inspired Loaded Bulgogi Fries, to attract younger and more diverse customers.

### Sectors Adopting This

- **Fast Food:** Opportunity for fast food chains to offer unique menu items, like Bonchon's Loaded Bulgogi Fries, to stand out in a crowded market.
- **Quick Service Restaurants:** Opportunity for quick service restaurants to tap into the trend of cultural fusion cuisine, like Bonchon's Korean-inspired Loaded Bulgogi Fries, to attract younger and more diverse customers.
- **Global Cuisine Chains:** Disruptive opportunity for global cuisine chains to introduce menu items inspired by diverse cultures, like Bonchon's Loaded Bulgogi Fries, to appeal to a wider customer base.

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