# Internet-Themed Graphic Streetwear LMC and PLEASURES Drop The Second Capsule Their Collaboration By Amy Duong | Published 2019-04-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lmc-and-pleasures References: [hypebeast](https://hypebeast.com/2019/4/lmc-pleasures-spring-summer-2019-part-2-collection-lookbook) & [pleasuresnow](http://www.pleasuresnow.com/) LMC and PLEASURES introduce the second drop to their collaborative collection -- LMC stands for Lost Management Cities and the streetwear duo spotlight an internet and hacker theme for the season. The range prepares for the Spring/Summer 2019 season and it is comprised of eight pieces in total. The staple designs come in classic silhouettes including hoodies, tees, long sleeves, and cargo pants. The design language specifically highlights the early days of the internet, when hackers were a prominent force in the industry. There are graphic emblems that recall the film Tron, coding accents, and wireframe designs alongside co-branded details. The standout item is the hybrid piece that blends together a hoodie and a backpack, making it functional in a variety of ways. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 69% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Internet-themed Streetwear:** Disruptive innovation opportunity: Create a line of streetwear that merges nostalgic internet aesthetics with modern design, appealing to tech-savvy consumers. - **Hacker-inspired Fashion:** Disruptive innovation opportunity: Develop a fashion line that takes inspiration from hacker culture, incorporating coding accents and wireframe designs to attract edgy and fashion-forward individuals. - **Hybrid Clothing:** Disruptive innovation opportunity: Combine different clothing items to create innovative hybrid pieces, such as a hoodie backpack, that offer functional versatility and unique style. ### Who This Affects Most - **Streetwear:** Disruptive innovation opportunity: Collaborate with tech companies to create streetwear collections that capture the fusion of technology and fashion, attracting a tech-savvy consumer base. - **Fashion:** Disruptive innovation opportunity: Incorporate niche subcultures, such as hacker culture, into mainstream fashion lines to appeal to a wider audience and create a sense of edginess and exclusivity. - **Apparel Design:** Disruptive innovation opportunity: Experiment with unconventional clothing designs, blending various garment types together to create unique and versatile pieces that push the boundaries of traditional fashion. ## Related on Trend Hunter - [Collaborative Web-Themed Limited Streetwear](https://www.trendhunter.com/trends/invasion-line.md) - [Graphic Collaborative Streetwear](https://www.trendhunter.com/trends/born-online.md) - [Co-Branded Skate-Inspired Capsules](https://www.trendhunter.com/trends/not-guilty-capsule.md) - [Consumption-Inspired Fashion Capsules](https://www.trendhunter.com/trends/loutre-2.md) - [Music-Inspired Collaborative Capsule](https://www.trendhunter.com/trends/pleasures-and-reebok-1.md) - [Collab Rebellious Streetwear](https://www.trendhunter.com/trends/gdc-x-hysteric-glamour.md) - [Collaborative Tonal Cap Collections](https://www.trendhunter.com/trends/pleasures-and-polo.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [90s Graffiti Culture-Inspired Streetwear](https://www.trendhunter.com/trends/subware.md)