# Deep Sea Cleansing Toners The Living Sea Cleansing Tonic Features 86% Korean Deep Sea Water By Laura McQuarrie | Published 2022-11-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/living-sea-cleansing-tonic References: [thenimetyou](https://thenimetyou.com/products/living-sea-cleansing-tonic) The [Living Sea](https://www.trendhunter.com/trends/then-i-met-you-1) Cleansing Tonic is the newest release from Then I Met You and it takes the form of a multi-tasking [cleansing toner with hydrating benefits](https://www.trendhunter.com/trends/multifunctional-toner). This tonic is effective for micro-emulsifying makeup and removing impurities in a gentle way that doesn't leave the skin feeling dry or stripped. With a base of 86% deep sea water sourced from Korea, this product is powerfully combined with a blend of papaya enzymes, licorice root, seaberry and persimmon extract. This plumping and revitalizing tonic is ready to be used as needed, whether that's first thing in the morning, as a mid-day refresher or a cleansing nightly ritual. This formula for all skin types shares the [mineral-rich benefits of deep sea water](https://www.trendhunter.com/trends/mineralrich-water), plus botanical extracts for a radiant appearance. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 48% | Activity: 20% | Freshness: 13% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Deep-sea Beauty:** The use of deep-sea water in beauty products is a growing trend in the beauty industry, and presents opportunities to create innovative and unique products that offer enhanced benefits. - **Multi-tasking Beauty:** Multi-tasking beauty products, like multi-functional cleansing toners, are gaining popularity among consumers who are looking for products that are efficient and effective. - **Botanical Extracts:** The use of botanical extracts in skincare is a trend that is rapidly growing, as more consumers seek natural and organic ingredients in their beauty products. ### Industries Being Reshaped - **Beauty and Personal Care Industry:** The beauty and personal care industries can utilize deep-sea water to create unique product formulations that cater to consumers looking for innovative and effective beauty solutions. - **Skincare Industry:** The skincare industry can explore the use of multi-functional cleansing toners, which offer convenient and effective skincare solutions to consumers. - **Natural Products Industry:** The natural products industry can use botanical extracts to create beauty products that offer natural and organic-based ingredients, as consumers seek more environmentally-friendly and ethical product options. ## Related on Trend Hunter - [Elevated Tablet-Style Cleansers](https://www.trendhunter.com/trends/seadrop-skincare.md) - [Anti-Pollution Jelly Toners](https://www.trendhunter.com/trends/anti-pollution-jelly-toner.md) - [Hydrating Milky Toners](https://www.trendhunter.com/trends/green-tea-ceramide-milk.md) - [Maple Water Toners](https://www.trendhunter.com/trends/sabbatical-beauty-essence-toner.md) - [Marine-Inspired Facial Mists](https://www.trendhunter.com/trends/marine-mist.md) - [Bubbly Skincare Toners](https://www.trendhunter.com/trends/bubble-toner.md) - [Potent Antioxidant Cleansers](https://www.trendhunter.com/trends/coq10-cleanser.md) - [Facial-Inspired Toner Pads](https://www.trendhunter.com/trends/glow-recipe-toner-pads.md) - [Gentle Exfoliating Treatment Toners](https://www.trendhunter.com/trends/lotus-refining-toner.md)