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# Coiled Cardboard Structures
The Living Nature Pavilion Explores How Space and Light Interact

By Meghan Young | Published 2010-12-29 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/living-nature
References: [funktiontalystexhibit](http://funktion.catalystexhibit.com/2011/01/the-cardboard-pavilion/) & [ggrvarquitectos](http://www.ggrvarquitectos.com/)

I thought cardboard creations would get old by now, but the Living Nature pavilion proves me wrong. Keeping the [eco-friendly tradition](https://www.trendhunter.com/trends/casa-solai) alive, this installation is a [contemporary indoor design](https://www.trendhunter.com/trends/radius-transformation-pavilion) that is stunning to take in.

Designed by Spanish architect Hector Ruiz Velazquez, the Living Nature pavilion is currently located at Habitat Valencia in Valencia, Spain. This coiled creation explores the [interaction of space and light](https://www.trendhunter.com/trends/czech-pavilion) through these cardboard bricks. In the center lies a pool with running water.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 80% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Cardboard Architecture:** There are opportunities for disruptive innovation in the construction industry to explore the use of sustainable and eco-friendly materials like cardboard in building structures.
- **Interactive Design:** The integration of space and light in the Living Nature pavilion showcases the potential for interactive design concepts that engage visitors and create immersive experiences in various industries, such as retail or museums.
- **Eco-friendly Installations:** The Living Nature pavilion demonstrates the demand for eco-friendly installations, opening up opportunities for innovation in creating sustainable spaces and structures across different sectors, including event planning or urban development.

### Industries Being Reshaped

- **Construction:** The construction industry can leverage the concept of coiled cardboard structures to disrupt traditional building methods and incorporate sustainable practices into architectural projects.
- **Design:** The integration of space and light in the Living Nature pavilion presents an opportunity for disruptive innovation in the design industry, particularly for creating interactive and immersive spaces that enhance user experiences.
- **Event Planning:** Event planners can explore the use of eco-friendly installations, inspired by the Living Nature pavilion, to create unique and sustainable event spaces that align with environmentally conscious consumer preferences.

## Related on Trend Hunter

- [Interactive Architectural Pavilions](https://www.trendhunter.com/trends/folding-landscape.md)
- [Living Structure-Based Pavilions](https://www.trendhunter.com/trends/canada-pavilion.md)
- [Serene Waterfront Pavilions](https://www.trendhunter.com/trends/lake-house-life-experience-pavilion.md)
- [Bamboo Forest Structures](https://www.trendhunter.com/trends/amazon-rainforest-pavilion.md)
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- [Segmented Lightflow Art Pavilions](https://www.trendhunter.com/trends/a-capsule-in-time.md)
- [Artful Wooden Pavilions](https://www.trendhunter.com/trends/orchid-pavilion.md)
- [Pointy Paper Lantern Pavilions](https://www.trendhunter.com/trends/paper-lantern-pavilion.md)
- [Lily-Shaped Reusable Pavilions](https://www.trendhunter.com/trends/srivan.md)
