# Live Video Paintings The 'Sweatshoppe' New Media Art Display is Remarkable By Sarah Nazim | Published 2012-07-10 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/live-video-paintings-the-sweatshoppe-new-media-art-display-is-remarkable References: [huffingtonpost](http://www.huffingtonpost.com/2012/07/06/new-media-art-duo-sweatsh_n_1654840.html?utm_hp_ref=arts) & [sweatshoppe.org](http://www.sweatshoppe.org/) New media artists Blake Shaw and Bruno Levy who are also known as 'Sweatshoppe,' remarkably [video paint the streets](https://www.trendhunter.com/trends/rusto) throughout Europe. They use [live interactive video](https://www.trendhunter.com/trends/multimedia-art-installation) and project images onto surfaces that they have previously painted on, which helps them create such an engaging visual experience. By combining [street art and technology](https://www.trendhunter.com/trends/hofa-gallery), this duo has managed to create a distinctive artistic show. Acts like David Blaine and Criss Angel are prime examples of people who push boundaries in a street-style setting. Mixed media artists Sweatshoppe never fail to disappoint. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 45% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### What's Driving This Trend - **Live-video Street Art:** Opportunity to create new forms of interactive art or advertising using live video projected onto street surfaces. - **Mixed Media Technology:** Chance to blend different artistic disciplines with technology, creating unique forms of art. - **Interactive Projection Art:** Potential to create immersive experiences for viewers through interactive video projections onto specific surfaces. ### Who This Affects Most - **Art:** Opportunity for new artists to create novel artistic experiences that combine traditional artforms with new technologies. - **Advertising:** Opportunity to create unique, eye-catching advertisements and marketing campaigns using interactive video projections onto city streets. - **Tourism:** Potential to attract tourists to specific areas through interactive street art displays, creating new forms of cultural experiences. ## Related on Trend Hunter - [Juxtaposing Digital Art Exhibitions](https://www.trendhunter.com/trends/riflessi.md) - [Digital City-Inspired Art Works](https://www.trendhunter.com/trends/grand-central-station.md) - [Street Art Metaverses](https://www.trendhunter.com/trends/frieze-los-angeles.md) - [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md) - [Live Art Creation Events](https://www.trendhunter.com/trends/live-art-creation.md) - [Collaborative Monochromatic Art Exhibitions](https://www.trendhunter.com/trends/collaborative-monochromatic-art-exhibition.md) - [Digital Audio-Visual Exhibitions](https://www.trendhunter.com/trends/audiovisual-exhibition.md) - [Street Artist Digitalized Exhibitions](https://www.trendhunter.com/trends/shepard-fairey-1.md) - [Glass Beaded Intricate Artworks](https://www.trendhunter.com/trends/painting-exhibition.md)