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# Live TV Streaming Campaigns
Quinta Brunson Stars in Hulu + Live TV's New Campaign

By Grace Mahas | Published 2023-04-01 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/live-tvs-new-campaign
References: [youtube](https://www.youtube.com/watch?v=ocbCwt9hp54)

![Live TV Streaming Campaigns](https://cdn.trendhunterstatic.com/thumbs/502/live-tvs-new-campaign.jpeg)

Hulu is set to launch its new [Hulu + Live TV](https://www.trendhunter.com/trends/hulu-black-friday) campaign, "Hulu + Live TV Makes Sense," featuring the talented Quinta Brunson during her Saturday Night Live hosting debut on April 1. The Spring campaign emphasizes how Hulu + Live TV stands out as a practical choice among the many options available today.

Brunson, a self-proclaimed Hulu fan, expressed her excitement to be part of the campaign and collaborate with the Hulu team. The full campaign, created in collaboration with [Translation](https://www.trendhunter.com/trends/soft-on-the-inside), will kick off on April 17, featuring :15s and :30s traditional and made-for-social spots, digital ads and banners, influencer campaigns, and more.

Hulu + Live TV is the leading and most valuable all-in-one DMVPD on the market. The service combines Live TV channels with premium SVOD services - Hulu, [Disney+](https://www.trendhunter.com/trends/smart-tv-hardware), and ESPN+ - all within a single monthly subscription, offering unparalleled value and convenience for subscribers.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 18% | Activity: 44% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing)

## Key Themes

### What's Driving This Trend

- **Live TV Streaming Advertising:** Opportunity to innovate advertising for marketing campaigns that showcase streaming services such as Hulu + Live TV.
- **Influencer Marketing for Streaming Services:** Opportunity to engage with influencers to create promotional campaigns for live TV streaming services and other OTT platforms.
- **All-in-one Subscription Services:** Opportunity to create value for consumers by offering an all-in-one subscription service that combines live TV and other premium content offerings.

### Who This Affects Most

- **Streaming Services:** Growing demand for live TV streaming services has created opportunities for companies such as Hulu and other OTT platforms.
- **Advertising & Marketing:** Live TV streaming advertising has become an innovative and competitive space for companies looking to advertise their services.
- **Influencer Marketing:** Influencer marketing has become a popular strategy for companies looking to promote their streaming services, particularly to younger audiences.

## Related on Trend Hunter

- [Discounted Streaming Service Promotions](https://www.trendhunter.com/trends/hulu-black-friday.md)
- [Streaming Shopping Channels](https://www.trendhunter.com/trends/qvc-and-hsn-on-philo.md)
- [New Streaming Service Formats](https://www.trendhunter.com/trends/streaming-services1.md)
- [Gen Z Advertising Initiatives](https://www.trendhunter.com/trends/tubi-2.md)
- [Inspiring Heritage Campaigns](https://www.trendhunter.com/trends/be-the-next-story-told.md)
- [Inclusive Makeup Brand Campaigns](https://www.trendhunter.com/trends/it-feels-good-to-be-seen.md)
- [Branded Smart TVs](https://www.trendhunter.com/trends/xumo.md)
- [Live Streamer Resource Hubs](https://www.trendhunter.com/trends/twitch-creator-camp1.md)
- [Creator-Focused Monetization Platforms](https://www.trendhunter.com/trends/headquarterz.md)
