# Smeared Lipstick Editorials The Little Red Beauty Story Embraces Crimson-Colored Cosmetics By Jana Pijak | Published 2013-11-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/little-red References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/little-red-by-ron-goldstein-for-schon-magazine/) & [schonmagazine](http://schonmagazine.com/LittleRed) Photographer Ron Goldstein captures the 'Little Red' beauty story for the latest issue of Schön! Magazine. Highlighting the season's crimson-hued cosmetic craze, this editorial features M4 Models face Sarah Baumann. Sarah pulls off a deep red palette of [smeared lip color looks](https://www.trendhunter.com/trends/reserve-lip-color) along with bold eyeshadow applications that are a [holiday essential](https://www.trendhunter.com/trends/holiday-trio-makeup-set) this coming season. The conceptual 'Little Red' image series for Schön! Magazine features a range of dramatic beauty looks that are courtesy of makeup artist Stefi Bazavan. Bazavan uses a combination of products from the likes of [MAC Cosmetics](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross), Make Up Forever and Kryolan in the photoshoot and works alongside hair stylist Yankee Tsang to give Sarah a youthful and fresh-faced look that is accented with bold pops of red color hues. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 95% | Activity: 80% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Crimson-hued Cosmetic Craze:** Opportunity for beauty brands to create innovative products and collections centered around bold red shades. - **Holiday Essential Looks:** Opportunity for beauty influencers and makeup artists to showcase and create tutorials for festive makeup looks featuring smudged red lipsticks and bold eyeshadows. - **Youthful and Fresh-faced Beauty:** Opportunity for skincare brands to promote products and routines that enhance a youthful and radiant complexion, complementing bold makeup looks. ### Who This Affects Most - **Beauty Cosmetics:** The beauty industry can develop new lines of red-hued cosmetic products and collaborate with makeup artists to create trendsetting looks. - **Fashion Magazines:** Fashion publications can feature more editorials showcasing bold and unconventional beauty styles to inspire readers. - **Skincare:** Skincare brands can promote their products that help maintain a fresh and glowing complexion, especially when paired with striking makeup trends. ## Related on Trend Hunter - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Romantic Statement Lipsticks](https://www.trendhunter.com/trends/vamp-lipstick.md) - [Blurred Cosmetic Campaigns](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross.md) - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md) - [Menstrual Cycle-Inspired Lipsticks](https://www.trendhunter.com/trends/period-red-lipstick.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md) - [Inaugural Fashion Brand Cosmetics](https://www.trendhunter.com/trends/celine-beaut.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [Weightless Matte Lipsticks](https://www.trendhunter.com/trends/petal-bouche-matte.md)