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# Eco-Friendly Toy Subscriptions
Little Pnuts Sends Your Children an Exciting Surprise Each Quarter

By Katherinev123 | Published 2012-07-10 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/little-pnuts
References: [springwise](http://www.springwise.com/lifestyle_leisure/battery-free-toys-young-kids-quarterly-subscription/) & [littlepnuts](http://littlepnuts.com/home/)

For children, the excitement and surprise of getting a new toy is just as special as the toy itself, and the company [Little Pnuts](https://www.trendhunter.com/trends/little-tikes-cozy-coupe) aims to bring that classic, simple childhood joy. Little Pnuts is a toy subscription service that will send out, on a quarterly basis, a set of curated, [eco-friendly toys](https://www.trendhunter.com/trends/ecopeacos-bath-bundle) to your kids (ages 5 and under).

The toys from Little Pnuts are all sustainable, organic and battery-free, ensuring that your little one gets safe items to play with, and that the tradition of "[kid-powered" toys](https://www.trendhunter.com/trends/tin-cans) continues in the face of growing electronic and battery-operated toys. The packages are tailored to different age groups -- infants, toddlers and preschoolers -- and cost $25 per month or $240 for an annual membership. As a member, you'll receive a selection of toys every quarter, but you can also request extra deliveries for special occasions, says Springwise.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 28% | Activity: 54% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Toy Subscriptions:** The growing awareness of sustainability and organic products is a promising area that companies can tap into for toy subscription services.
- **Kid-powered Toys:** Toys that are operated and powered by kids rather than batteries can introduce unique and innovative opportunities for an industry that is heavily reliant on electronic toys.
- **Customizable Toy Subscriptions:** The ability for customers to request extra deliveries for special occasions reveals an opportunity for subscription-based services to offer customizable options to meet consumer needs.

### Sectors Adopting This

- **Toy Industry:** The toy industry can incorporate eco-friendly and kid-powered toy concepts to innovate and improve their offerings as a response to growing consumer demand for sustainable and battery-free toys.
- **Subscription-based Services:** Subscription-based services can explore customizable options to provide more choices for consumers and create a more personal experience, increasing customer engagement and loyalty.
- **Eco-friendly Industry:** The eco-friendly industry can expand its reach by collaborating with subscription-based toy companies to promote sustainable toys and reduce plastic and battery waste.

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