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# Child-Friendly Cooking Camps
This Summer, Delhaize is Operating Little Lion Cooking Camps

By Laura McQuarrie | Published 2026-02-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/little-lion-cooking-camps
References: [retaildetail.eu](https://www.retaildetail.eu/news/food/delhaize-claims-first-with-summer-cooking-camps-for-children/)

![Child-Friendly Cooking Camps](https://cdn.trendhunterstatic.com/thumbs/599/little-lion-cooking-camps.jpeg)

Involving kids in cooking teaches them lifelong skills and nutrition basics while simultaneously encouraging them to be more adventurous eaters, and this summer, Belgian supermarket chain Delhaize is organizing [Little Lion](https://www.trendhunter.com/trends/kidfriendly-baking-experience) cooking camps for kids ages six to 14. The playful experience for Gen Alpha and Gen Z was inspired by the [Little Lions](https://www.trendhunter.com/trends/camp-little-bites) range, which consists of over 1,200 competitively priced everyday private-label products, and over the course of a week, young participants will learn how to prepare budget-friendly recipes that they can replicate at home. "Due to its great success, the [Little Lions] range was also substantially expanded last year. The cooking camps build on that success: they show that tasty and affordable cooking is really accessible to everyone,” said Jo Boone, Campaign & Media Manager at Delhaize.

This summer, the camps operating in partnership with aKadeemi in Flanders and [CFS](https://www.trendhunter.com/trends/classic-football-shirts) in Wallonia will keep class sizes relatively small, with prices between €165 and €195 per child, and a 30% discount for SuperPlus loyalty card holders.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 54% | Activity: 62% | Freshness: 64%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Child-driven Culinary Learning:** Kitchens are evolving into educational spaces where young children gain culinary skills, fostering creativity and independence from an early age.
- **Private-label Product Integration:** Retail chains are leveraging their own branded product ranges to create engaging experiences that align with cost-effective consumer education.
- **Experiential Retail Marketing:** Brands are creating immersive experiences, such as cooking camps, to build strong emotional connections with young consumers and their families.

### Where This Applies

- **Supermarkets and Grocery Stores:** In-store and related engagements, like cooking camps, are becoming crucial for grocery stores to retain customer loyalty and enhance product visibility.
- **Educational Services:** New opportunities arise in educational services as partnerships with retailers provide unique, hands-on learning experiences outside traditional classroom settings.
- **Youth Recreational Programs:** Expanding recreational programs to include practical life skills, such as cooking, presents a new avenue for engaging younger generations in meaningful activities.

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