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# Early Education Fundraising Campaigns
The 'Little Footsteps' Business Seeks to Impact Children

By Jennifer Gosnell | Published 2013-07-10 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/little-footsteps
References: [indiegogo](http://www.indiegogo.com/projects/early-childhood-education-center-contributing-to-its-local-community?c=home) & [little-footsteps](http://www.little-footsteps.com/index.html)

After operating two centres educating young children in Blenheim, New Zealand, the [Little Footsteps](https://www.trendhunter.com/trends/children-who-trust-again) business is looking to expand once again. A 100% family owned business, Little Footsteps' educating process "aims to provide a warm, child orientated centre that promotes optimum learning in a relaxed, welcoming and stimulating environment."

"In their first 5 years of life a child learns more and their brain undergos more growth than at any other stage in their life, which is why it is so important for them to be exposed to a high quality [early learning environment](https://www.trendhunter.com/trends/preschools-near-me)," states Little Footprints on why it is targeting this age range of children.

As the organization is running this [fundraising event on Indiegogo.com](https://www.trendhunter.com/trends/feedfund), the small social business seeks to offer a tangible perk to any donation provided. These perks range from a thank you note to hours or years for your child to attend the school. Essentially, if you donate enough money, you basically buy time at the school -- a pretty great opportunity for both sides of the equation.

**Contact Information**
Little Footprints [Website](http://www.little-footsteps.com/index.html)
Little Footprints on [Indiegogo](http://www.indiegogo.com/projects/early-childhood-education-center-contributing-to-its-local-community?c=home)

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 42% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Key Themes Behind This Trend

- **Early Education Fundraising:** Expanding fundraising campaigns for early education centers can create opportunities for more children to have access to high-quality learning environments.
- **Family-owned Education Centers:** The rise of family-owned businesses in the early education industry provides a unique opportunity for personalized and child-oriented learning experiences.
- **Perk-based Fundraising:** Using tangible perks as incentives for donations in fundraising campaigns can attract more contributors and create mutually beneficial opportunities.

### Where This Applies

- **Education:** The early education industry can benefit from innovative fundraising campaigns that expand access to quality learning environments.
- **Social Business:** Social businesses, like Little Footsteps, can disrupt the traditional education industry by providing personalized learning experiences with a focus on community impact.
- **Online Fundraising:** The online fundraising industry can adopt perk-based models to attract more donors and support diverse causes, such as early education centers.

## Related on Trend Hunter

- [Early Childhood Development Partnerships](https://www.trendhunter.com/trends/name-bubbles.md)
- [Children-Supporting Trust Initiatives](https://www.trendhunter.com/trends/children-who-trust-again.md)
- [Early Literacy Campaigns](https://www.trendhunter.com/trends/everything-starts-with-reading.md)
- [Strategic Museum Fundraising Campaigns](https://www.trendhunter.com/trends/living-museum.md)
- [Unique Children's Anime Figures](https://www.trendhunter.com/trends/little-you-3d.md)
- [Educational Charity Campaigns](https://www.trendhunter.com/trends/learning-palooza.md)
- [Child Care CSR Foundations](https://www.trendhunter.com/trends/dedication-to-life.md)
- [Community-Focused Fundraising Campaigns](https://www.trendhunter.com/trends/communityfocused-campaign.md)
- [In-Store Fundraising Campaign](https://www.trendhunter.com/trends/instore-fundraising-campaign.md)
