# AI Browser Extensions Little Birdie is a Price-Comparing AI Browser Plugin for Online Shopping By Kanesa D | Published 2023-07-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/little-birdie References: [internetretailing.au](https://internetretailing.com.au/ai-powered-browser-plugin-helps-online-shoppers-seamlessly-compare-prices/) & [littlebirdiecrafts](https://littlebirdiecrafts.com/)  Australian company [Little Birdie](https://www.trendhunter.com/trends/yeo-valley-organic-yeoken-app) has launched a new [AI-powered browser plugin](https://www.trendhunter.com/trends/brainyai) that helps consumers scour the internet for the best deals on products. The new extension is compatible with Safari or Chrome and spans a variety of e-commerce categories to help consumers compare prices for the same product at different retailers. Little Birdie tracks price movement over time and notifies consumers when a product has hit a new lowest price. “Using Little Birdie when shopping online can save the average household many hundreds, possibly thousands of dollars every year,” said Jon Beros, Little Birdie founder and CEO. “[It's] technology gives shoppers a birds-eye view of how retailers are pricing their products, so they have visibility on the market. Ultimately this will be good for shoppers, and good for retailers looking for new customers.” Image Credit: Little Birdie ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 33% | Activity: 49% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Key Themes Behind This Trend - **AI-powered Browser Extensions:** The rise of AI-powered browser extensions is disrupting the online shopping experience by helping consumers find the best deals and save money. - **Price-comparing Tools:** The development of price-comparing tools like Little Birdie's AI browser plugin is revolutionizing the way consumers compare prices across different retailers online. - **Real-time Price Tracking:** Real-time price tracking features offered by Little Birdie's browser extension provide consumers with the ability to monitor price movements and get notified when a product hits its lowest price. ### Where This Applies - **E-commerce:** The e-commerce industry can leverage AI-powered browser extensions to enhance the shopping experience, attract new customers, and gain a competitive edge by offering the best prices. - **Retail:** Retailers can capitalize on the trend of price-comparing tools to optimize their pricing strategies, adjust prices in real-time, and attract price-conscious consumers. - **Technology:** The development and utilization of AI-powered browser extensions contribute to the advancement of technology in the field of online shopping, enhancing the convenience and cost-effectiveness for consumers. ## Related on Trend Hunter - [AI Fashion Shopping Tools](https://www.trendhunter.com/trends/phia-app.md) - [Smart Shopping Tools](https://www.trendhunter.com/trends/kaboo.md) - [AI Haggling Marketplaces](https://www.trendhunter.com/trends/ai-garage-sale.md) - [Money-Saving Shopping Extensions](https://www.trendhunter.com/trends/karma.md) - [Conscious Shopping Assistants](https://www.trendhunter.com/trends/better-buy.md) - [AI-Powered Shopping Tools](https://www.trendhunter.com/trends/ai-image-search.md) - [Agentic Shopping Experiences](https://www.trendhunter.com/trends/buy-with-ai.md) - [AI-Powered Web-Monitoring Tools](https://www.trendhunter.com/trends/digital-clutter.md) - [AI Promo Code Platforms](https://www.trendhunter.com/trends/simplycodes-new-features.md)