# Shoe Jewelry San Francisco's Litter Label Glams Up Pumps By Elsa Blaine | Published 2009-05-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/litter-shoe-jewelry References: [knighttcat](http://www.knighttcat.com/2009/05/littersf.html) & [littersf](http://www.littersf.com/bootstraps.html) Litter is a super-hot new jewelry label from San Francisco that is run by sisters Rachel and Mackenzie. The duo deconstructs vintage pieces and re-envisions the parts into [fabulous new accessories](https://www.trendhunter.com/trends/sculptural-jewelry-piece). The collection shown here is their edgy [shoe jewelry](https://www.trendhunter.com/trends/coach-1) line. Chains, spikes and other wonderful bits have been crafted into sexy shoe adornments that, when worn with a pair of [classic pumps](https://www.trendhunter.com/trends/julia-tassel-pump), gives them a shot of glam or naughtiness. Litter SF officially opened in January 2009, but they are quickly becoming a go-to for hip jewelry finds. So popular is their work that they are temporarily out-of-stock on a few of their coveted items. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 87% | Activity: 79% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Upcycled Jewelry:** The disruption opportunity here lies in exploring how to create upcycled jewelry pieces and accessories using vintage or unused materials. - **Shoe Accessories:** There is an opportunity to create unique and innovative shoe accessories using unexpected materials such as chains, spikes, and other hardware. - **Handmade Jewelry:** The trend towards handmade and customizable jewelry can be leveraged to create unique pieces using upcycled materials and unconventional designs. ### Sectors Adopting This - **Fashion Accessories:** The fashion accessories industry can take advantage of the shoe jewelry trend and create unique and edgy accessories that add personality to classic shoe styles. - **Sustainable Fashion:** The trend towards sustainability in fashion can be applied to the upcycling of vintage materials for jewelry and accessory pieces, creating a more eco-friendly and unique alternative to traditional materials. - **Handmade Goods:** The handmade goods industry can explore the use of unconventional materials in their jewelry products, providing customers with unique and customizable pieces while promoting sustainability. ## Related on Trend Hunter - [Vintage-Inspired Jewelry](https://www.trendhunter.com/trends/vintageinspired-jewelry.md) - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Apparel Brand Category Expansions](https://www.trendhunter.com/trends/ref-jewelry.md) - [Charm-Accented Technical Sneakers](https://www.trendhunter.com/trends/bentgablenits-1.md) - [Vintage-Inspired Holiday Footwear](https://www.trendhunter.com/trends/julia-tassel-pump.md) - [Complimentary Sculptural Jewelry Pieces](https://www.trendhunter.com/trends/sculptural-jewelry-piece.md) - [Pizza Jewelry Collabs](https://www.trendhunter.com/trends/wanderlust-co-x-rubirosa.md) - [Chic AAPI Jewelry Capsules](https://www.trendhunter.com/trends/kin-studio-x-sua-suprette.md) - [Collaborative Statement Footwear](https://www.trendhunter.com/trends/crystalstudded-clogs.md)