# Glowing Fashion Toys The Lite Brix Encourages Girls to Build a Radiantly Techy-Driven Runway By Meghan Young | Published 2015-03-31 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/lite-brix References: [toysrus](http://www.toysrus.com/product/index.jsp?productId=20433436&prodFindSrc=prodCrossSell) & [buildlitebrix](http://www.buildlitebrix.com) Lite Brix puts a hi-tech spin on more traditional [building blocks](https://www.trendhunter.com/trends/lego-education-science-kits). Using [illuminated pieces](https://www.trendhunter.com/trends/lumiblocks-v1), which are powered by batteries, the Lite Brix Radiant Runway building system melds a love of fashion with an appreciation for construction and even engineering. Although very basic, it encourages young girls to think outside the box when creating their own [fashion show](https://www.trendhunter.com/trends/dress-to-impress-mystery-models). The Lite Brix Radiant Runway comes with connectors and translucent bricks that require careful assembly to work. Giving the idea of technology a playful and stylish twist, toy designers can easily introduce an interest to such a field in a clever and creative way. It teaches girls to interact with their toys on a different level while showing them that there is another way to view such industries like fashion. After all, there are people who have to engineer elaborate set designs. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 60% | Activity: 51% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What Makes This Trend Stand Out - **Glowing Building Blocks:** Opportunity to innovate toys by incorporating illuminated building blocks for playful and creative STEM education. - **Tech-infused Fashion:** Opportunity to introduce and merge fashion and technology, showcasing design innovation and creativity. - **STEM Education for Girls:** Opportunity to encourage young girls to think outside the box and consider STEM fields through the use of innovative and engaging toys. ### Sectors Adopting This - **Toy Industry:** Opportunity to develop innovative and educational toys that incorporate technology and encourage creative thinking and problem-solving skills. - **Fashion Industry:** Opportunity to showcase design innovation and creativity through the use of technology in fashion shows and events. - **STEM Education Industry:** Opportunity to promote STEM education for young girls through the use of engaging and creative toys that introduce scientific and engineering concepts. ## Related on Trend Hunter - [DIY-Inspired Doll Designs](https://www.trendhunter.com/trends/rainbow-highs.md) - [Tech-Driven Building Toys](https://www.trendhunter.com/trends/lego-9.md) - [Sensor-Driven Play Blocks](https://www.trendhunter.com/trends/lego-smart-bricks.md) - [Block Puzzle Modular Dollhouses](https://www.trendhunter.com/trends/dollhouse-concept.md) - [Antique-Style Building Block Lamps](https://www.trendhunter.com/trends/lego-ideas-led-lamp.md) - [Creative STEM-Based Toys](https://www.trendhunter.com/trends/jitterygit.md) - [Learning-Focused Robotics Toys](https://www.trendhunter.com/trends/robots-in-motion.md) - [Responsive Building Toys](https://www.trendhunter.com/trends/lego-smart-play-system.md) - [Dream-Inspired Building Toys](https://www.trendhunter.com/trends/lego-dreamzzz.md)