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# Advanced Targeted Mouthwashes
Listerine Clinical Solutions Support Gum Health, Fresh Breath & More

By Laura McQuarrie | Published 2023-10-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/listerine-clinical-solutions
References: [happi](https://www.happi.com/contents/view_breaking-news/2023-10-11/listerine-introduces-trio-of-clinical-solution-new/) & [listerineprofessional](https://www.listerineprofessional.com/the-science-of-listerine/technical-innovations/clinical-solutions-mouthwashes)

![Advanced Targeted Mouthwashes](https://cdn.trendhunterstatic.com/thumbs/517/listerine-clinical-solutions.jpeg)

For National Dental Hygiene Month, [Listerine Clinical Solutions](https://www.trendhunter.com/trends/listerine-clinical-solutions-sensitivity) have been released to address top patient concerns such as gum health, bad breath and teeth strength. These [advanced mouthwash formulas](https://www.trendhunter.com/trends/id-stain-whitening-mouthwash) developed by dentists and hygienists are now introducing themselves to consumers with varieties like Antiseptic Gum Health, Teeth Strength and Breath Defense.

While Listerine Clinical Solutions Antiseptic Gum Health offers the brand’s most advanced antiseptic formulation and contains 67% more zinc chloride than Listerine Antiseptic Gum Therapy and Antiseptic Ultraclean, Teeth Strength boasts Rapid Fusion Technology, a [unique fluoride delivery system](https://www.trendhunter.com/trends/fluoridefree-mouthwash). Rounding out this new trio, Breath Defense is a triple-action formula with zinc chloride and a proprietary technology to neutralize and transform odor molecules.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 47% | Activity: 64% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Targeted Mouthwash Formulas:** Developed by dentists and hygienists, advanced mouthwash formulas like Listerine Clinical Solutions offer specific solutions for gum health, teeth strength, and bad breath.
- **Antiseptic Innovation:** Listerine Clinical Solutions Antiseptic Gum Health introduces the brand's most advanced antiseptic formulation with enhanced ingredients for improved oral health.
- **Triple-action Freshness:** Breath Defense mouthwash combines zinc chloride and proprietary technology to effectively neutralize and transform odor molecules.

### Sectors Adopting This

- **Dental Hygiene:** The dental hygiene industry can benefit from the introduction of advanced mouthwash formulas that specifically target common patient concerns.
- **Oral Care:** The oral care industry has an opportunity to capitalize on the growing demand for mouthwashes that offer advanced solutions for gum health, teeth strength, and bad breath.
- **Dentistry:** Dentists can explore the innovative fluoride delivery system of Teeth Strength mouthwash to enhance their patients' dental health.

## Related on Trend Hunter

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