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# Gamified Marketing Tools
'Listagram' Enables List Building by Offering Visitors a Game to Play

By Michael Hemsworth | Published 2017-06-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/list-building
References: [betalist](https://betalist.com/startups/listagram-com) & [listagram](https://www.listagram.com)

Having visitors provide you with their information is sometimes a tough ask, so 'Listagram' is a list building tool that aims to provide participants with a game to play in exchange for opting in. Working as an [email opt-in popup](https://www.trendhunter.com/trends/cookup), 'Listagram' works by having users enter their email and allowing them to [spin the wheel](https://www.trendhunter.com/trends/spin-the-wheel) for doing so. The wheel provides them with different prizes including free gifts, coupons with exclusive discounts or whatever else you might want to offer them for signing up with your newsletter.

The 'Listagram' list building tool aims to help dramatically increase a website's [signup conversion rate](https://www.trendhunter.com/trends/conversion-rates) to help businesses and individuals garner a larger following by using a streamlined, game-focused design.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 59% | Activity: 55% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Key Themes Behind This Trend

- **Gamified Marketing Tools:** 'Listagram' is a gamified list building tool that aims to increase signup conversion rates using a game-focused design.
- **Email Opt-in Popups:** 'Listagram' is an email opt-in popup that encourages users to enter their email by allowing them to spin the wheel for prizes.
- **Streamlined Design:** 'Listagram' uses a streamlined design to make the process of signing up for a newsletter more engaging and user-friendly.

### Where This Applies

- **Marketing and Advertising:** The gamified marketing tool 'Listagram' helps businesses increase their signup conversion rates and build a larger following.
- **E-commerce:** 'Listagram' can be used by e-commerce businesses to encourage newsletter sign-ups and offer exclusive discounts or free gifts to customers.
- **Online Gaming:** 'Listagram' combines the concepts of gaming and marketing, bridging the gap between the online gaming industry and digital marketing strategies.

## Related on Trend Hunter

- [Email Engagement Tools](https://www.trendhunter.com/trends/engage-inbox.md)
- [Pre-Launch Signup Tools](https://www.trendhunter.com/trends/launch-list.md)
- [Gamification Integration Tools](https://www.trendhunter.com/trends/winday.md)
- [Subscriber Capture Tools](https://www.trendhunter.com/trends/emailcatcher.md)
- [Quiz Marketing Tools](https://www.trendhunter.com/trends/leadsbuddha.md)
- [Lead Generation Tools](https://www.trendhunter.com/trends/goodpromo.md)
- [Visitor Engagement Tools](https://www.trendhunter.com/trends/luckatme.md)
- [Lead Generation Tools](https://www.trendhunter.com/trends/free-email-lead-gen.md)
- [Brand Recognition Games](https://www.trendhunter.com/trends/product-guesser.md)
