# Preppy Gen Z Apparel The Princess Polly @LisaNicoleJames Edit is Chic and Sophisticated By Grace Mahas | Published 2021-08-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lisanicolejames References: [us.princesspolly](https://us.princesspolly.com/collections/the-lisanicolejames-edit?utm_campaign=20210220%20Party%20Tops%2C%20Earrings%20%26%20Jeans%20%28Daily%29&utm_medium=klaviyo&utm_source=email&_ke=eyJrbF9jb21wYW55X2lkIjogIlBjQlVETCIsICJrbF9lbWFpbCI6ICJncmFjZUB0cmVuZGh1bnRlci5jb20ifQ%3D%3D) Fans of influencer Lisa Nicole James and fashion label [Princess Polly](https://www.trendhunter.com/trends/essence-lash-princess-false-lash-effect-mascara) can now get the best of both worlds with the launch of the Princess Polly @LisaNicoleJames Edit. The new collection features the influencer's favorite pieces from the brand including the iconic Madelyn Top, the avant-garde Talk Is Cheap Jean, the sophisticated Casie Trench Coat, the demure Nero Sweat Pants, and the striking Gemini Satin Scarf among others. In addition, the Princess Polly @LisaNicoleJames Edit includes various accessories such as the classic [Peta](https://www.trendhunter.com/trends/one-tribe-cosmetics) & Jain Piper Bag, the eye-catching Billini [Solana](https://www.trendhunter.com/trends/stssy-and-birkenstock) Heel, the chic Magic Necklace, the dynamic Creeper Sunglasses, and more. Fans can shop the entire new Princess Polly @LisaNicoleJames Edit online through Princess Polly's platform with prices starting at $13 USD. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 75% | Activity: 63% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Influencer Fashion Collaborations:** As shown with Princess Polly and Lisa Nicole James, more fashion brands are collaborating with influencers on collections to cater to younger demographics. - **Sophisticated Preppy Style:** The Princess Polly @LisaNicoleJames Edit reflects a growing trend among Gen Z consumers for preppy yet stylish apparel. - **Online Retail:** The collection is available for purchase exclusively online, highlighting the increasing importance of e-commerce for the fashion industry. ### Where This Applies - **Fashion Retail:** Fashion retailers can benefit from partnering with influencers like Lisa Nicole James to tap into the growing Gen Z market. - **Accessories:** The @LisaNicoleJames Edit includes a range of accessories that cater to the demand for trendy yet affordable pieces among young consumers. - **E-commerce:** The online availability of the collection underscores the importance of e-commerce for staying relevant and accessible to younger consumers. ## Related on Trend Hunter - [Avant-Garde Apparel](https://www.trendhunter.com/trends/la-la-anthony.md) - [Comfortably Chic Capsules](https://www.trendhunter.com/trends/modern-muse.md) - [Influencer-Starring Fashion Campaigns](https://www.trendhunter.com/trends/prettylittlething-2.md) - [Playfully Nostalgic Pink Apparel](https://www.trendhunter.com/trends/juicy-couture-x-madhappy.md) - [Print-Forward Apparel Collections](https://www.trendhunter.com/trends/the-lilly-reserve-collection.md) - [Holiday Gown Collections](https://www.trendhunter.com/trends/nana-jacqueline.md) - [Fall Influencer-Backed Capsules](https://www.trendhunter.com/trends/caitlin-covington.md) - [Reimagined Doll-Inspired Capsules](https://www.trendhunter.com/trends/polly-pocket-x-cider-collection.md) - [Modern Occasion-Focused Apparel](https://www.trendhunter.com/trends/the-plus-one-edit.md)