# Peculiar Personalized Stationery The Lisa Hedge Letterhead Designs Feature Intricate Typography By Jordy E | Published 2013-02-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/lisa-hedge References: [missmoss.co.za](http://www.missmoss.co.za/2012/07/13/lisa-hedge/) & [lisahedge](http://www.lisahedge.com) Artist Lisa Hedge's [stationery](https://www.trendhunter.com/trends/lumon) has been made with a mind for personalized elements. Whether working on behalf of a [bride and groom](https://www.trendhunter.com/trends/heli-kalkstein) or a large scale optometry company like Warby Parker, she has infused her pieces with individualized references to the implicated parties and brands. These prints incorporate a diverse array of typography. The swirls and patterns reveal creative references to weddings, product launches and even elections, speaking to Hedge's talent and widespread capabilities as a designer. And while she has referenced variety on several fronts, she has toned down the assortment with timeless, dainty flowers that have been paired with classic chapeaus, black rimmed glasses and green stems, eclectic components that came together with ease. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 27% | Activity: 10% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Stationery:** Disruptive innovation opportunity: Develop customizable stationery templates for various industries and events to meet the growing demand for personalized business communication. - **Incorporating Typography:** Disruptive innovation opportunity: Create innovative ways to incorporate typography into stationery designs, using unique fonts and styles to enhance brand messaging. - **Diverse Design References:** Disruptive innovation opportunity: Explore new design approaches that incorporate a diverse range of references and symbols to create visually appealing and meaningful stationery designs. ### Sectors Adopting This - **Wedding and Event Planning:** Disruptive innovation opportunity: Develop stationery solutions specifically tailored to the wedding and event planning industry, offering customizable designs and unique features. - **Corporate Branding:** Disruptive innovation opportunity: Create personalized stationery options for businesses to enhance their branding efforts and establish a stronger connection with customers and stakeholders. - **Graphic Design and Printing:** Disruptive innovation opportunity: Introduce innovative printing techniques and materials for stationery design, catering to the demand for high-quality, visually striking printed materials. ## Related on Trend Hunter - [Designer Stationary Series](https://www.trendhunter.com/trends/paper-source-1.md) - [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md) - [Toddler-Focused Typography Books](https://www.trendhunter.com/trends/my-first-book-of-fancy-letters.md) - [Collaborative Art Museum Stationary](https://www.trendhunter.com/trends/papier-x-the-met.md) - [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md) - [Artful Wedding Stationery](https://www.trendhunter.com/trends/minted-x-the-met-wedding-collection.md) - [Customizable Book Portraits](https://www.trendhunter.com/trends/lagom-collection1.md) - [Whimsical Home-Centric Brands](https://www.trendhunter.com/trends/katie-kime.md) - [Typography-Inspired Lifestyle Collections](https://www.trendhunter.com/trends/house-industries.md)