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# Liquid-Look Prom Dresses
Jovani's Prom Collection Introduces Dresses with Fluid Finishes

By Nazy R | Published 2017-10-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/liquid-prom-dresses
References: [jovani](https://www.jovani.com/prom-dresses)

Inspired by red carpet style, liquid-look prom dresses that magically enhance curves are making a big impact, as spotted in Jovani's newly released prom collection.

Metallic fabrics, sequin finishes and [glittering embellishments](https://www.trendhunter.com/trends/veronica-beard-party-edit) all work together to create a curve-hugging appearance that seamlessly flows with the body -- creating a very fluid style. These unique liquid-look prom dresses are all about celebrating confidence and feeling like a star. The colors are just as intense, from vibrant hot pink and red to dramatic silver, gold, deep navy and emerald.

The traditional [prom dress silhouette](https://www.trendhunter.com/trends/azazie-4) gets a bold and sartorially daring makeover for 2018 and this emerging style will likely be spotted everywhere during next year's big prom season.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 89% | Activity: 74% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Liquid-look Prom Dresses:** Create fluid and curve-hugging prom dresses that enhance confidence and make a bold fashion statement
- **Sequin Finishes:** Design dresses with sequin finishes that add glamour and create a striking visual impact
- **Vibrant Colors:** Incorporate vibrant colors such as hot pink and red to create eye-catching prom dresses

### Who This Affects Most

- **Fashion:** Innovate within the fashion industry to create unique and eye-catching prom dresses
- **Textiles:** Develop new techniques and materials to achieve a liquid-like appearance in prom dresses
- **Retail:** Market and sell liquid-look prom dresses as a new trend in the prom dress industry

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