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# Beneficial Coconut-Based Hand Soaps
The FristHand Liquid Hand Soap is Natural and Nontoxic

By Michael Hemsworth | Published 2021-05-21 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/liquid-hand-soap
References: [uncrate](https://uncrate.com/firsthand-liquid-hand-soap/) & [firsthandsupply](https://www.firsthandsupply.com)

The FristHand Liquid Hand Soap is a targeted cosmetic product for consumers looking to keep their hands clean without having to deal with the effects of conventional soaps. The hand soap features a [coconut-based formula](https://www.trendhunter.com/trends/propre-body-care) that is natural and nontoxic, and will work with aloe vera and chamomile to actually support the skin as it cleanses. The soap will wash away contaminants without the use of any [parabens, phthalates, sulfates or dyes](https://www.trendhunter.com/trends/method-dream-foam-body-wash) in the mix.

The FristHand Liquid Hand Soap comes packaged in a 16-ounce glass bottle that is 100% recyclable and can be easily refilled or reused once empty. This speaks to the continued shift towards premium cosmetic packaging that encourages consumers to keep it in their space instead of simply disposing of it.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 56% | Activity: 34% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Natural Hand Soaps:** Developing nontoxic hand soaps with natural ingredients for consumers looking for safer cosmetics.
- **Sustainable Packaging:** Innovating packaging solutions with eco-friendly materials that encourage consumers to reuse and recycle.
- **Clean Beauty:** Integrating skin-loving ingredients and avoiding harmful chemicals in personal care products.

### Sectors Adopting This

- **Personal Care:** Opportunities for personal care companies to develop safer and more sustainable products with natural and eco-friendly ingredients and packaging.
- **Cosmetics:** Innovation in the cosmetics industry to meet the growing demand for clean beauty products with safe and effective formulas and packaging.
- **Sustainability:** Innovating sustainable practices and materials in packaging and manufacturing to contribute to a cleaner environment.

## Related on Trend Hunter

- [Naturally Derived Hand Soaps](https://www.trendhunter.com/trends/native-liquid-hand-soap.md)
- [Plant-Based Hydrating Hand Soaps](https://www.trendhunter.com/trends/hydrating-hand-soap.md)
- [Sustainable Hand Wash Concentrates](https://www.trendhunter.com/trends/hydrating-handwash-concentrate.md)
- [Refillable Eco Hand Soaps](https://www.trendhunter.com/trends/first-hand-soap-line.md)
- [Holiday Hand Soap Bundles](https://www.trendhunter.com/trends/cleancult.md)
- [Hand Soap Refill Bars](https://www.trendhunter.com/trends/hand-soap-refill-bar.md)
- [Liquid Soap Concentrates](https://www.trendhunter.com/trends/etee.md)
- [Non-Foaming Oil Cleansers](https://www.trendhunter.com/trends/nonfoaming-oilbased-cleanser.md)
- [Bio-Based Moisturizing Hand Sanitizers](https://www.trendhunter.com/trends/gojo.md)
