# Long-Lasting Liquid Illuminators SACHEU Beauty's Liquid Glow STAY-N Delivers Long-Wearing Radiance By Laura McQuarrie | Published 2025-06-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/liquid-glow-stayn References: [sacheu](https://sacheu.com/products/liquid-glow-stay-n?variant=40678814220337) & [instagram](https://www.instagram.com/p/DK2I6deAPkT/?img_index=1)  Face or body illuminators, no matter how sparkly or radiant they appear at first, tend to fade quickly, losing their glow long before the day is done—but not [SACHEU Beauty's](https://www.trendhunter.com/trends/sacheu-beauty) Liquid Glow STAY-N. This [liquid illuminator and highlighter](https://www.trendhunter.com/trends/liquid-luminizer-line) is super smooth, blendable and easy to apply, but it's also made to deliver a glow that lasts day and night. This multi-use formula can be used to define desired areas of the face, décolletage and body with a versatile applicator that includes a pump as well as a tip for precision. One product at a time, SACHEU Beauty is making all cosmetics as low-effort and impactful as a [lip stain](https://www.trendhunter.com/trends/haleys-beauty), delivering long-lasting results that minimize the need for constant touch-ups throughout the day. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 31% | Activity: 39% | Freshness: 43% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Long-wear Cosmetics:** Emerging long-wear cosmetics like SACHEU Beauty's illuminator provide consumers with extended benefits that challenge the traditional lifecycle of beauty products. - **Multi-function Makeup:** Cosmetics that can be used for multiple purposes, such as face and body, open doors for versatility and convenience in beauty routines. - **Precision-application Tools:** Advancements in applicator technology offer consumers the ability to apply products with greater control and finesse. ### Industries Being Reshaped - **Beauty and Cosmetics:** The beauty sector is ripe for innovations that enhance longevity and multipurpose use of cosmetics. - **Personal Care:** Personal care industries are seeing a surge in demand for durable and adaptable products that sustain their performance throughout the day. - **Consumer Packaged Goods:** Innovations in packaging and formulation within the CPG industry can cater to evolving consumer preferences for high-performance, low-maintenance products. ## Related on Trend Hunter - [All-Day Liquid Contours](https://www.trendhunter.com/trends/liquid-contour-stayn.md) - [Shimmery Waterproof Highlighters](https://www.trendhunter.com/trends/face-bond-range.md) - [Luminous Non-Sticky Lotions](https://www.trendhunter.com/trends/colorstay-face-body.md) - [Glow-Boosting Skin Tints](https://www.trendhunter.com/trends/bright-light-face-glow.md) - [Protective Liquid Highlighters](https://www.trendhunter.com/trends/glow-protect-spf-50-liquid-highlighter.md) - [High-End Highlighter Collections](https://www.trendhunter.com/trends/gucci-glow-highlighter.md) - [Hybrid Makeup Formulas](https://www.trendhunter.com/trends/wake-up-radiant-elixir.md) - [Illuminating Skincare Balms](https://www.trendhunter.com/trends/bio-radiant-glassy-highlighter-balm.md) - [Lluminating Champagne-Hued Primers](https://www.trendhunter.com/trends/warmglow.md)