# Lipstick Trend Report Apprehend the Cosmetic Ventures Leading the Beauty Realm By Jordy E | Published 2012-03-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lipstick-trend-report References: [trendreports](http://www.trendreports.com/research/lipstick) The beauty industry has done a striking overhaul of lip care collections. Run of the mill rouges and neutral-toned lip lacquers are being replaced by embossed, metallic and even fluorescent designs. Those who covet cosmetics often crave the unusual look that will strike onlookers and leave a lasting impression. Extravagance is no longer relegated to the fashion world, but has rather come to characterize the beauty realm as well. This translation has been followed by the [Lipstick Trend Report](http://www.trendreports.com/research/lipstick), revealing over 80 patterned PRO Trends and 688 associated glam-chic creations. The common focus with the female lip region has spurred some groundbreaking ideas. Glow-in-the-dark lip shades have been manufactured, along with [snake venom-infused glosses](https://www.trendhunter.com/trends/kiss-of-death-lip-oils). Women from around the world are trying to capture the most progressive looks, and both large and small-scale brands have responded accordingly. These timely responses have instigated the *[Neon Mode](https://www.trendhunter.com/trends/romnd-black-lip)* and *Beneficial Beauty* motifs, only some of the archetypes covered in the Lipstick Trend Report. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Embossed Lipstick:** An opportunity for disruptive innovation exists in developing environmentally friendly embossed lipstick formulas. - **Fluorescent Lipstick:** An opportunity for disruptive innovation exists in developing long-lasting fluorescent lipstick formulas for dark club environments. - **Snake Venom Lip Gloss:** An opportunity for disruptive innovation exists in developing all-natural snake venom lip gloss formulas for consumers who prioritize ethical and organic products. ### Where This Applies - **Beauty:** Beauty companies can leverage this trend of unconventional lip care collections to offer consumers unique and innovative cosmetics. - **Fashion:** Fashion companies can extend into the beauty industry by creating lip care collections that complement their clothing lines. - **Chemical:** Chemical companies can partner with beauty brands to develop new lipstick formulas that are safe and environmentally friendly. ## Related on Trend Hunter - [Intensely Pigmented Lipsticks](https://www.trendhunter.com/trends/reserve-lip-color.md) - [Vibrant Fuchsia Lipstick Shades](https://www.trendhunter.com/trends/velvet-cream-lipstick.md) - [Luxurious Lip Color Collections](https://www.trendhunter.com/trends/lip-color-collection.md) - [Dazzling Lipstick Collections](https://www.trendhunter.com/trends/in-the-spotlight-collection.md) - [3-in-1 Luxury Lipsticks](https://www.trendhunter.com/trends/herms-silky-lipstick-shine.md) - [Versatile Long-Lasting Lipsticks](https://www.trendhunter.com/trends/longlasting-lipstick.md) - [Recontouring Lip Glosses](https://www.trendhunter.com/trends/lip-flip-shimmer-gloss.md) - [Multidimensional Lip Oils](https://www.trendhunter.com/trends/3d-hydra-lip-oil.md) - [Coagulating Lip Oils](https://www.trendhunter.com/trends/kiss-of-death-lip-oils.md)